'Skinny Iced Coffee' Scores Hit With MMA Fans as Olympic Gold Medalist and Fight Time Promotions

CEO Howard Davis, Jr. Declares It 'World Champ of Iced Coffee' Before Packed House at War Memorial


FORT LAUDERDALE, FL--(Marketwired - Jul 20, 2015) - MMA fight fans cheered a new "world champ" Friday night at The War Memorial Auditorium -- Skinny Iced Coffee.

Before a packed house of MMA sports fans, Iced Coffee lovers who raved about Skinny after tasting it on their way in cheered when Olympic Gold Medalist and Fight Time Promotions CEO Howard Davis Jr. held up the arms of Steve Schoenberg, and his son Brian, inside the cage and declared their Skinny Iced Coffee "The World Champ of Iced Coffee."

"The taste is amazing and to have so few calories is like a bonus round for your taste buds," said Davis as the crowds came through the lobby for the Fight Time Promotions event and received a sample of Skinny Iced Coffee, one of the hundreds given out to fans to taste as they arrived at War to watch a full card of MMA fighters, including some of the top names in their class.

One of the most enthusiastic test tasters was Hector Lombard and few would want to disagree with the Cuban-Australian professional mixed martial artist and former Olympic judoka who competes as a Welterweight in the Ultimate Fighting Championship and is the former Bellator Middleweight Champion and a fourth degree black belt in Judo and former Olympic Judo competitor from Cuba.

"I'll fight for a good tasting iced coffee and this Skinny is definitely worth fighting for," he said.

Another test taster said she couldn't believe an iced coffee could taste so delicious and be rich and creamy and a 16 ounce drink is only 4g of Carbs, 33 Calories and has NO Fat.

"How can that be?" she asked, excited. "I love it."

Schoenberg is CEO of Steve's Frozen Chillers, the South Florida-based company that makes and markets Skinny Iced Coffee B2B nationwide. Consumers looking for a delicious rich and creamy iced coffee without all the calories typically found in popular coffee shops can find it on Amazon.com or at www.stevesfrozenchillers.com.

Celebrity fight promoter and impresario, the Olympic Gold Medalist Boxer Davis Junior, praised Steve and his son for making such a light weight iced coffee with a heavy weight taste.

Between exciting rounds, Fight Time Promotions models paraded around the ring in tight shorts carrying signs and fans streaming into the auditorium saw on easels:

Experience Knockout Taste of Skinny Iced Coffee

The punch of Iced Coffee without All the calories

Get Into the ring With a Champ -- Skinny Iced Coffee

Weigh Into Skinny Iced Coffee At Amazon.com

Skinny Iced Coffee is available in Mocha, Vanilla, Caramel and Hazelnut, also in "NOCAF" in Hazelnut or Caramel. The fight fans tasted the mocha and caramel flavors.

According to Schoenberg, the delicious Creamy tasting Iced Coffee comes without any of the guilt of the Starbucks, Dunkin Donuts, or other coffee shop drinks.

He was telling fans all night that "it's the perfect drink for todays' consumer who is looking for better tasting, but healthier food and beverage options. No sugar added, NO Fat, just fabulous taste. Meets all of the Competitive Food Rules and Smart Snacks for Schools Rules."

Available in Mocha, Caramel, Hazelnut and Vanilla. Easy to mix, consumers or institutions can just mix together 1.5 ounces of Skinny Iced Coffee Mix with 3 ounces of water and 3 ounces of Skim Milk.

Want it a little creamier? No problem. Just mix it with 6 ounces of milk instead of water and milk, said Schoenberg, and it will be just 67 calories. If you use 6 ounces of 1% milk, it will be just 82 calories, he said.

TransMedia Group (www.transmediagroup.com) is a producing a video of Skinny Iced Coffee and MMA Fight Night highlights, which will be shown on YouTube.

Contact Information:

Media contact:
Julianna Corso
561-750-9800 x2160
julianna@transmediagroup.com

Photo Credit: Michele Eve Sandberg
(L to R) Brian Schoenberg, Steve's Frozen Chillers, LLC. Makers of Skinny Iced Coffee; Howard Davis Jr., Olympic Gold Medalist Boxer and Founder of Fight Time Promotions "IT'S FIGHT TIME!"; Steve Schoenberg, CEO, Steve's Frozen Chillers, LLC. Makers of Skinny Iced Coffee