NEW YORK, NY--(Marketwired - Jul 21, 2015) -  Instacart (, the fast-growing grocery delivery service whose workers hand pick and deliver items from trusted local stores, announced today that it has partnered with one of New York's favorite bakeries, Breads Bakery. With this partnership, Breads Bakery will now be able to offer customers delivery of the store's delicious freshly baked goods within two hours. 

Breads Bakery is well known for baking fresh items all day long, and its core items will now be available for delivery, including the bakery's signature chocolate babka, challah, rugelach, croissants and cheese straws. Delivery will be offered in Instacart's Lower Manhattan Zones where Instacart customers can also order from Whole Foods Market, Costco and Fairway and have items from all four of these stores delivered to their home or office on the same day.

"Breads Bakery is a local favorite among New Yorkers who love the delicious handmade breads and amazing desserts that the store offers to customers fresh each day," said Will Nichols, New York City Manager for Instacart. "Now we're making it simple for Breads Bakery customers to order online and get items like its famous chocolate babka or croissants delivered quickly to their doorstep. Need a last-minute dessert or freshly baked bread delivered for a school event, block party or backyard barbecue? No problem -- we've got you covered! And because we can also deliver from Whole Foods Market, Costco and Fairway in Lower Manhattan, customers can now add desserts and fresh breads from Breads Bakery to their regular grocery order."

"We are thrilled to partner with Instacart as they've proven to be a trusted name in grocery delivery," said Breads Bakery partner Gadi Peleg. "Our guests have grown to love the treats we bake fresh all day, every day. Now, they can get these items delivered right to their doorstep with Instacart. We believe that our partnership will allow us to reach even more customers who may not be able to make it into our bakery each week." 

Originally launched in San Francisco and since expanded into many other cities, Instacart has fundamentally changed the traditional grocery delivery space by connecting customers with shoppers and drivers who shop for and deliver grocery orders providing their own transportation in as little as one hour. This eliminates the need for costly infrastructure such as inventory, warehouses and trucks. In January 2015, Forbes named Instacart, "America's Most Promising Company."

For a full map of Instacart's NYC-area coverage, visit Customers can open an account at and get free delivery on their first order of $10 or more. Instacart also offers a service called Instacart Express -- an annual membership that eliminates delivery fees for all orders of $35 or more. The cost is just $99 a year. Customers can sign up for a free two-week trial at

About Breads Bakery
Breads Bakery is a New York bakery known for producing artisanal, handmade breads and pastries, baked in small batches throughout the day to ensure unparalleled freshness. In just a short time since its opening in 2013, the bakery has received various accolades including "Best of NY chocolate babka" by New York Magazine, one of the "10 awesome new bakeries in NYC" by Eater, one of "New York's Chicest Bakeries" by Harper's Bazaar and more. Breads Bakery opened a kiosk in Bryant Park in May 2015 and has plans to open in Lincoln Center later this year.

About Instacart
Instacart allows people to order groceries online by connecting them with workers who hand pick items at customers' local, favorite stores and deliver straight to their doors. Founded in San Francisco in 2012, Instacart has quickly scaled to 16 cities across the US and partnered with dozens of grocery retailers, including popular national chains (Whole Foods Market, Costco, Petco) as well as local, regional grocers (Fairway Market, Bi-Rite, Plum Market). By combining a personal touch with cutting-edge technology, Instacart offers customers a simple solution to save time and eat fresh food from the grocery brands they trust. Instacart is the only grocery service that can meet today's on-demand lifestyle by delivering in as little as one hour. First delivery is free at

Contact Information:

For information, contact:
Michelle G. Faulkner
Big Swing Communications

+1 617-510-6998