LOS ANGELES, CA--(Marketwired - Jul 29, 2015) - TYRA Beauty, run by supermodel and super CEO, Tyra Banks, has introduced its newest product -- Ménage À Brow. Ménage À Brow is the first-ever brow pen that is both dual-sided and has a three pronged applicator, designed to help the user achieve shaped, natural looking arches or bold, fierce brows. On a mission to give anyone and everyone the power to define beauty for themselves, TYRA Beauty is raising the bar on beauty tool innovation.

Ménage À Brow's dual-sided features capture the true aesthetic of perfect brows; one end is "triple tipped" and fully equipped to fill in hair-like strokes, and on the other end is a "chisel tipped" pen, angled for prime brow chiseling, defining and shaping.

"TYRA Beauty is an entire fierce cosmetics experience -- after you contour and highlight your cheek bones and pink-up that pout, you gotta frame the masterpiece with clean, full and shaped brows," said Banks. "With Ménage À Brow we are using never before seen innovations to transform what you've got into what you want!"

TYRA Beauty's direct selling model is not just your mama's direct selling company. TYRA Beauty's selling structure bridges the gap between beauty and business by mobilizing a community of independent sales representatives called "Beautytainers." Beautytainers are individual entrepreneurs who are charged with sharing the TYRA Beauty products and experience, working how they want, when they want, on their own terms. Beautytainers have the potential to earn some extra play money, a part-time or a full-time income. The sky is truly the limit. "They can rack up bank signs, or even build an empire," says Banks.

"Ménage Á Brow is the absolute hottest brow product to ever hit the market," says Amanda B., a Beautytainer from Tennessee. "It is truly innovative and the best of both worlds -- precision tipped for a polished outline, three pronged for a natural fill and the shades give anyone brows where they used to have none! With Ménage Á Brow everyone can achieve that finishing touch to a complete TYover beauty transformation #browsonfleek"

Ménage À Brow is available in three shades: Blonde, Brunette and Blackish/Brown and retails for $22 on and is available exclusively through Beautytainers or on Tyra.com. For more information on TYRA Beauty and Ménage À Brow, please visit Tyra.com.

About TYRA Beauty:
Based in Los Angeles, Ca, TYRA Beauty is a one of a kind cosmetics experience where beauty and entertainment collide. Founded October 2014, TYRA Beauty is founded by supermodel and super business woman. On a mission to disrupt tradition and transform the way the world experiences the beauty industry, TYRA Beauty puts the power of transformation into the consumer's hands with Tyra's tips, tricks and tools. TYRA Beauty is sold on Tyra.com and through Tyra's army of independent sales representatives; bonafide business people throughout the nation, which she has coined 'Beautytainers' -- direct sellers running their own businesses and becoming the CEOs of their own lives. Visit www.tyra.com for more information on TYRA Beauty and Beautytainer opportunities.

Contact Information:

Media Contact:
Elana Weiss and Ashley Tom
The Rose Group
(310) 566-4001