New Brand Kickoff Begins With Ringing of NYSE Opening Bell
Powerful New Brand Name Launches for Casino Industry's Only Full-Service Provider of Slot Machine Games and Content and Payments Solutions
LAS VEGAS, Aug. 24, 2015 (GLOBE NEWSWIRE) -- Everi, a bold new brand name for the casino industry, launches this morning as senior management and Board members of Everi Holdings Inc. (NYSE:EVRI) join the Company's larger-than-life mascot, The Money Man®, at the New York Stock Exchange (NYSE) to ring the NYSE Opening Bell® at 9:30 a.m. ET. The new Everi Holdings Inc. ("Everi" or the "Company"; formerly Global Cash Access Holdings Inc.) "Powers the Casino Floor" as the casino industry's only sole-source provider of slot machine gaming entertainment and secure financial solutions.
Born from the promise of possibility, the Company's new Everi brand is modern, forward thinking and premium. Signifying the Company's new direction, Everi is confident and dynamic.
Ram V. Chary, President and Chief Executive Officer of Everi, commented, "We're excited to launch our organization's rebranding initiative, including a new corporate name and logo, as we highlight Everi's unique position as the gaming industry's only company that can offer a diverse floor-wide portfolio of gaming entertainment, cash access, security and intelligence solutions that together deliver greater value to our casino customers. Operators and patrons alike will benefit from Everi's dedication to strength, innovation and excitement and from our commitment to constantly look for ways to improve patron experiences and operator processes.
"With Everi, we are redefining our organization following our successful transition to a full-service casino gaming equipment and payments solutions provider," Mr. Chary added. "Through our commitment to innovation and ability to address casino operators' gaming and payment technology needs, we are helping customers succeed. We're looking forward to showcasing our unified product portfolio at the Global Gaming Expo in Las Vegas (September 29 - October 1) where we will demonstrate that Everi 'Powers the Casino Floor.'"
The NYSE Opening Bell rings at 9:30 a.m. EDT and can be viewed live on the NYSE website at https://nyse.nyx.com/the-bell/todays-bells-live. Photos and video of the NYSE Bell Ringing Ceremony will also be available, courtesy of the NYSE, on Facebook (NYSE), Twitter (@NYSE and @NYSECam), and Livestream.
The Company will continue to support all of its successful current sub-brands, including TournEvent® and TournEvent of Champions® for the Games business and CashClub®, CentralCredit™, and Everi Compliance™ (formerly NEWave) for the Payments business.
About the Company
Everi Holdings is dedicated to providing video and mechanical reel gaming content and technology solutions, integrated gaming payments solutions and compliance and efficiency software. The Company's Games business provides: (a) comprehensive content, electronic gaming units and systems for Native American and commercial casinos, including the award winning TournEvent® slot tournament solution; and (b) the central determinant system for the video lottery terminals installed at racetracks in the State of New York. The Company's Payments business provides: (a) access to cash at gaming facilities via Automated Teller Machine cash withdrawals, credit card cash access transactions, point of sale debit card transactions, and check verification and warranty services; (b) fully integrated gaming industry kiosks that provide cash access and related services; (c) products and services that improve credit decision making, automate cashier operations and enhance patron marketing activities for gaming establishments; (d) compliance, audit and data solutions; and (e) online payment processing solutions for gaming operators in states that offer intrastate, Internet-based gaming and lottery activities.
