LEESBURG, FL--(Marketwired - August 31, 2015) - Local businessman Marco Rotondo, who recently purchased a franchise of the Superior Fence and Rail company in Lake County, has become an exclusive ActiveYards® fencing dealership. His location, at 3831 West Main Street in Leesburg, will service business and retail customers in four counties with ActiveYards vinyl and aluminum fencing.

According to Mr. Rotondo, "After talking to the other ActiveYards market partners in the Florida market, I knew this was an opportunity I couldn't pass up. The proposition of a favorable distribution plan, the competitive product differentiators and a complete marketing plan to back it up was a no brainer for me and my team." Having years of experience under his belt, Mr. Rotondo brings an abundance of contractor skills from a variety of home building service companies to the Superior Fence and Rail family.

Jennifer Welsey, ActiveYards Regional Sales Manager says, "I couldn't be more excited to add Lake County SF&R to the Florida market as I have no doubt we will together successfully grow his region with the ActiveYards fencing product line."

Florida-based Superior Fence & Rail is pleased to use ActiveYards® products, the premier manufacturer of high quality fencing systems. ActiveYards is a true U.S. manufacturing operation in that their systems start from raw materials, are fabricated to a specification, and then shipped to an exclusive network of exclusive dealer partners like Superior Fence & Rail. Ingenious design and unique patented technology sets ActiveYards apart from the competition, including such innovations as GlideLock® and StayStraight™ technology. The EZFence2Go™ system offer ease of installation, customization and next generation technology, along with a high-quality and cost-effective solution for consumers. For more information about the ActiveYards fencing product line, visit www.activeyards.com.

About Superior Fence & Rail:
Superior Fence & Rail is Northeast Florida's premiere fence installation and fence retail company, serving businesses and families throughout the region. Headquartered on Jacksonville's Westside, Superior Fence & Rail also provides wholesale fence and supplies.

About ActiveYards®:
ActiveYards® is a proud brand of its parent company, Barrette Outdoor Living (BOL). Barrette Outdoor Living is the North American leader in consumer fence manufacturing. Barrette currently produces and markets exterior home products under a variety of leading brand names through specialty retailers, home centers and lumberyards. BOL is an independent subsidiary of Barrette. BOL currently employs 1,550 people and the Barrette parent company employs 3,000. BOL has a head office in Cleveland, OH with the parent company headquartered in Saint-Jean-sur-Richelieu, Quebec, Canada. The company is privately owned and operated by the third generation of the Barrette family.

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