SAN DIEGO, CA--(Marketwired - Aug 31, 2015) - As Fragmob hosts the premier technology convention for Direct Selling companies and executives, it will also support the Direct Selling Education Foundation (DSEF) which works to educate the public about the Direct Selling industry. Fragmob has pledged ten percent of all registration dollars to DSEF.

"We are honored that Fragmob chose the Foundation to be the beneficiary of their forward-looking Technology Convention," DSEF Executive Director Gary Huggins said. "DSEF's work with the academic and consumer protection communities would not be possible without the financial support of industry companies like Fragmob."

Created by Fragmob to engage in a necessary conversation that will grow the industry, the Technology Convention will be held on October 8-9, 2015, at the Andaz Hotel in San Diego, CA. The convention launch party will include a fundraising element for DSEF where proceeds go to benefit DSEF.

The non-profit Direct Selling Education Foundation advances understanding of Direct Selling and promotes the industry's commitment to ethics, consumer protection and self-regulation. More than 18 million Americans are involved in Direct Selling, an industry which in 2014 contributed more than $34 billion to the U.S. economy.

"The executives attending our Technology Convention will get a full immersion into the technology their companies need to adopt going forward, and learn how to embrace those innovations in creative, actionable ways," Fragmob Co-founder & President Jonathan Shapiro said. "As technology brings the opportunities of Direct Selling companies to countless people worldwide, the understanding of the Direct Selling industry must increase as well. Therefore it is especially appropriate that the Technology Convention help underwrite the work of the DSEF which has been educating the public about the industry for years."

The convention aims to answer the burning question: What is next in technology for the Direct Selling Industry? The two-day event will bring together a mix of entrepreneurs, C-Suite leaders and emerging visionaries for presentations, breakouts and networking receptions, highlighted by a keynotes from technologist and high-tech entertainer Brent Bushnell and "CEOs' futurist," David Houle.

While registration is complimentary for VP and C-Suite Direct Selling executives, other Direct Selling professionals may register for general admission at

About Fragmob
A global mobile software provider, Fragmob instigates action through technology that enables Direct Selling companies to realize the benefits of a powerful mobile solution. Servicing hundreds of thousands users in more than 50 countries, the Fragmob mobile platform drives Direct Selling distributors towards the most focused, effective actions for their business in real-time and delivers actionable metrics so clients and users can achieve higher sales in less time. Visit Fragmob at and on Twitter at @Fragmob.

Contact Information:

Media Contact:
John Lee
TallGrass Public Relations
(917) 653-3444