SEATTLE, WA--(Marketwired - Sep 17, 2015) - Instacart (, the fast-growing retail delivery service whose personal shoppers hand pick and deliver items from trusted local stores, announced today that PCC Natural Market (PCC), the largest consumer-owned and operated natural foods retailer in the U.S., has selected Instacart as its partner in launching grocery delivery. PCC is known for its high-quality foods and commitment to supporting local, sustainable agriculture. Beginning today, customers can order their favorite products from PCC and have them delivered by Instacart in as little as one hour. Instacart pricing will match PCC's in-store pricing.

"We are pleased to begin offering the convenience of grocery delivery through Instacart," said Cate Hardy, CEO of PCC. "Our shoppers see home delivery as a valuable complement to our neighborhood stores, and we want to ensure they have access to the best natural and organic foods whether they are shopping online or in-store."

"Seattle residents love fresh, local foods, and we had many requests to add PCC delivery," said Nilam Ganenthiran, Vice President of Business Development & Strategy for Instacart. "PCC is well respected in the community and a great addition to our retail partners."

Originally launched in San Francisco, and since expanded into many other cities, Instacart has fundamentally changed the traditional grocery delivery space by connecting customers with personal shoppers who shop for and deliver grocery orders in as little as one hour. This eliminates the need for costly infrastructure such as inventory, warehouses and trucks. In January 2015, Forbes named Instacart "America's Most Promising Company."

New customers can open an account at, and get free delivery on their first order of $10 or more. The vast majority of Instacart customers select two-hour delivery for a charge of just $3.99. One-hour delivery is also available, for $5.99. The minimum order size is just $10. Instacart also offers Instacart Express -- an annual membership that eliminates delivery fees for all orders of $35 or more. The cost is just $99 per year. For other FAQs, visit

About PCC Natural Markets
Founded in 1953, PCC Natural Markets is a certified organic retail cooperative with annual sales of $250 million and an active membership of more than 54,000 households. PCC is headquartered in Seattle and operates ten neighborhood locations in the greater Seattle area, including Fremont, Greenlake Aurora, Greenlake Village, Issaquah, Kirkland, Redmond, Columbia City, View Ridge and West Seattle, and Edmonds. For more information visit:

About Instacart
Instacart allows people to order groceries online by connecting them with personal shoppers who hand pick items at customers' local, favorite stores and deliver straight to their doors. Founded in San Francisco in 2012, Instacart has quickly scaled to 18 metropolitan areas across the U.S. and partnered with dozens of grocery retailers, including popular national chains (Whole Foods Market, Costco, Petco) as well as local, regional grocers. In the Seattle area, Instacart also delivers from Safeway, QFC, and Central Co-op. By combining a personal touch with cutting-edge technology, Instacart offers customers a simple solution to save time and eat fresh food from the grocery brands they trust. First delivery is free at

Contact Information:

For information, contact:
Michelle G. Faulkner
Big Swing Communications

+1 617-510-6998