SCOTTSDALE, AZ--(Marketwired - September 22, 2015) - TrueShip (, the leading provider of ecommerce shipping software (ReadyShipper) and automated returns management solutions (ReadyReturns), has just released a new guide that offers nine proven methods to attract more customers and conversions.

With online sales expected to top $1.5 trillion this year, shoppers are assuredly opening their pockets to spend online. As the holiday shopping season steadily approaches, retailers should be mindful of methods and practices that they can incorporate to prepare their store to attract the most sales.

In TrueShip’s newest guide, nine proven methods are covered that can help retailers better prepare for the shopping rush that’s just around the corner.

The guide covers the following elements:

  • Branding your logo to influence shoppers.
  • Adding the “wow” factor to your home page.
  • Strategically placing helpful shopper tools.
  • Using online promotions to your advantage.
  • Regularly publishing engaging blogs.
  • Assuring that your store is social media friendly.
  • Offering white-gloved customer support.
  • Featuring multiple payment options.
  • Offering low-cost and discount shipping options.

“Optimization is the key to creating a winning conversion funnel that generates more sales and helps attract prospective customers,” said Michael Lazar, Director of Online Marketing at TrueShip. “Knowing how you can optimize your store to attract the most sales and conversions is critical in you seeing the success that you desire. We reveal nine proven methods and tools that can help you accomplish this in our most recent guide.”

The most recent guide by TrueShip can be found at:

TrueShip regularly releases in-depth guides and white papers to help users of ReadyShipper shipping software realize the greatest successes in their ecommerce ventures.

A detailed assortment of related ecommerce guides can also be found at TrueShip’s website at:

New users are offered a 14-day complimentary trial of ReadyShipper shipping software (

New users are also offered a complimentary 30-day trial of TrueShip’s ReadyReturns online retail returns software (

TrueShip brings its users more ways to save on shipping with Flat Rate Select (, a built-in and instant savings option in ReadyShipper that gets them the cheapest shipping cost on all their USPS Priority Mail packages up to 20-pounds.

Learn more at:

About TrueShip
#ShipSmarter -- TrueShip is the original architect of multi-carrier (FedEx, UPS and USPS) ecommerce shipping software. ReadyShipper shipping software integrates into the most widely used shopping carts and online marketplaces. It is an easy-to-use order fulfillment solution designed to save e-retailers time and money.

About ReadyReturns
#ReturnsHappen -- ReadyReturns is a customer-facing, self-service online product returns software solution. It integrates into virtually website without any programming. ReadyReturns lets customers make returns from a website by filling out a simple form and printing the return shipping label. E-retailers set the rules of the returns, including things like return shipping and restocking fees.

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Contact Information:

Press Contact
Director of Online Marketing
Michael Lazar
Tel: (877) 818-7447 ext: 5007