Luxury Institute and The Ritz-Carlton Launch Luxury Client Experience Board to Share Best Practices in Relationship-Based Marketing


NEW YORK, NY--(Marketwired - September 22, 2015) - The New York-based Luxury Institute announces the launch of the Luxury Client Experience Board (LCEB), a membership association of luxury industry practitioners co-founded with The Ritz-Carlton to enhance the education and development of leading luxury brands. Formerly known as the Luxury CRM Association (LCRMA), the LCEB provides members with ongoing education and training opportunities on industry best practices through primary research, educational events, conferences, and networking events.

The transition to the new Luxury Client Experience Board name reflects the organization's expanded scope that goes beyond customer relationship management to include how brands across industries deliver exceptional, seamless, omnichannel, and measureable client experiences on a daily basis. The LCEB unites luxury executives from all fields and internal departments dedicated to creating these exceptional experiences and building long-term high performance relationships with clients.

Topics of recent LCEB events include "The Future of Relationship Building," "Extraordinary Customer Experiences," "Digitizing the Space," "Driving Customers to the Channels," and "Developing High Performance Relationships with UHNW Clients." High profile speakers on these topics have included Swatch Group USA CEO, Frank Furlan; Guild Partner, Sam Ewen; Epsilon Executive, Jean-Yves Sabot; BNY Mellon Executive, Robert McLane; Bank of the West Executive, Steve Prostano and many more.

Luxury Client Experience Board members and select guests are invited to quarterly networking breakfast events featuring speakers, panelists or collaborative workshops. During each event, qualitative and quantitative industry insights and best practices are shared through a collective dialogue or by the presenting speaker(s) along with the opportunity to network with other top-tier luxury executives. LCEB members receive one complimentary hour of Luxury Institute consulting per year (quantitative research not included) and an executive summary and presentation content recap following each event with exclusive insights from the Luxury Institute (as applicable). Select guests are invited to attend one complimentary event to get acclimated and meet LCEB members and Luxury Institute colleagues. Membership is required for all further events attendance.

"A core value at The Ritz-Carlton is to provide the finest personal service to our guests. Our association with LCEB allows us to share and gather best practices with other leading luxury brands," says The Ritz-Carlton Corporate Senior Director of Customer Relationship Management, Kevin Walsh. "Building a customer-centric corporate culture is something that has produced demonstrable success, not just in the luxury business, but in any customer-facing industry," says Luxury Institute CEO Milton Pedraza. "We are very pleased to be able to share our insights and help LCEB members bring positive change to their companies."

Current and past members include Barneys New York, Bentley Motors, Buccellati, Bulgari, Burberry, Chanel, Coldwell Banker Previews, Convergent Wealth Management, Darden Restaurants, David Yurman, Giorgio Armani, Gucci, Gurwitch Products, Hermès, La Prairie, Louis Vuitton, Mandarin Oriental, Michael Kors, Moet Hennessy, Swarovski, Tiffany & Co., Tourneau, and Virtuoso.

For more information on pricing and becoming a Luxury Client Experience Board Member, visit www.LuxuryInstitute.com or contact us directly with any questions.

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