CINCINNATI, OH--(Marketwired - Sep 25, 2015) - Datalliance, the leading global provider of Vendor Managed Inventory (VMI) platform services, announced today that Michael Widner has been named as the company's new Director of Sales for Retail. In this new role, Widner is responsible for driving increased adoption of VMI and the Datalliance VMI platform across supply chains for retail products such as apparel, sporting goods, household goods and other 'soft goods' product categories sold through all types of retail channels.

Widner joins Datalliance with over 12 years of experience in sales of collaborative, cloud-based business solutions, including regional and national positions at Cincinnati-based iSqFt. Recognized numerous times for excellence over the years, he has enjoyed high levels of success in Account Executive roles, as well as mentor and leadership roles.

"I'm excited to become part of the Datalliance team at this important time in the growth of both the company and VMI," said Widner. "Datalliance has already become recognized as the leading provider of VMI platform services with a customer community that includes many of the world's largest, most respected companies in a number of industries. And adoption of VMI as a collaborative business process is expanding into new markets and new product categories. I'm happy for the opportunity to help even more companies establish successful VMI relationships that will enable them to grow sales, improve customer service and reduce costs."

Jeff Weaver, Datalliance Vice President of Sales, said: "We are very pleased to add someone with Michaels's level of experience to the Datalliance team. We've already seen that VMI delivers great results for a wide range of retail product categories and Michael is well-suited to helping Datalliance introduce it to more suppliers and their retail partners." 

About Datalliance
Datalliance is the world's largest Vendor Managed Inventory (VMI) service provider. Delivered as a cloud-based platform backed by extensive customer service, Datalliance VMI makes it easy for suppliers and their customers to establish sales and inventory management relationships that fully align business objectives, improve collaboration, and streamline supply chain operations. Datalliance manages billions of dollars in orders, millions of SKUs, and thousands of locations worldwide for leading companies in consumer, industrial and healthcare markets. For more information about Datalliance, visit

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Brian Lindner