Founder of Legendary Al's Beef and Nancy's Pizza Announces New Fast Casual Pizzeria Concept, doughocracy Pizza + Brews

New Franchise Founded on the Principle of "Life, Liberty and the Pursuit of Pizza"


CHICAGO, IL--(Marketwired - Sep 29, 2015) - Chicago Franchise Systems, parent company of Al's Italian Beef and Nancy's Pizza, announced today that it will launch an entirely new fast casual pizza franchise with its first locations opening in Illinois and Missouri in late October/early November. Offering eat-in and take-out, the new concept called doughocracy Pizza + Brews is a unique build-your-own pizza restaurant where "life, liberty and the pursuit of pizza" is its founding principal.

At doughocracy Pizza + Brews, each order begins with a 12-inch pie of handmade, hand-stretched dough prepared fresh onsite daily. Customers have the freedom to select one of 10 signature pies or build their own. With freshly made pizza sauces and more than 30 delicious toppings to choose from, everyone has the freedom to build their own pie to their liking. The pizza is then put in a high-powered, high temp, high tech double deck oven, which cooks the pizza in 3 minutes. 

In addition to pizza, doughocracy Pizza + Brews offers fresh salads and desserts, including its delicious Gooey Butter Cake and signature Nutella® Bomb. On the beverage front, doughocracy Pizza + Brews will offer the Pepsi Spire machine with hundreds of drink options, along with multiple locally-brewed craft beers on tap. 

"doughocracy Pizza + Brews has been in the making for years, as we refined the concept and created our signature recipes that we're thrilled to bring to the masses," said Dave Howey, president of Chicago Franchise Systems. "Pizza is an American favorite, one we know well with our experience with Nancy's Pizza, and we're thrilled to expand with a new franchise concept that delivers the freshest ingredients, a unique store design and a memorable customer experience that brings pizza to a whole new level."

With more than 38 years of experience in the restaurant business and having run two successful franchise companies, Howey saw an opportunity to launch a pizzeria where customers could get a fresh, delicious pizza, the way they want it, in a modern fast-casual environment. Combining the knowledge learned from both franchises, doughocracy Pizza + Brews blends the popular fast-casual concept from Al's Beef with the family-friendly, sit-down format that Nancy's Pizza does exceptionally well.

The first locations will open in Geneva, IL and University City, MO in late October with a number of new franchise locations on the horizon. For more information about doughocracy Pizza +Brews, please visit www.doughocracy.com, or email Chicago Franchise Systems, Inc. for franchising opportunities at franchise@doughocracy.com

About Doughocracy Pizza + Brews
Doughocracy Pizza + Brews is the newest franchise concept launched by Chicago Franchise Systems, the parent company of legendary Al's Beef and Nancy's Pizza restaurants. The fast-casual pizzeria is a unique fast casual pizzeria that uses "life, liberty and the pursuit of pizza," as its founding principal. Each build-your-own pizza is created with fresh, handmade, hand- stretched dough prepared onsite daily with a selection of fresh sauces and more than 30 quality ingredients to choose from. Every customer has the "Freedom to Choose" the perfect pizza each time they visit. Each location also features salads, desserts, and locally brewed craft beers on tap. For more information, visit www.doughocracy.com.

Contact Information:

For more information, please contact:
Kelly Kaufman
773.531.7737
kelly@praytellstrategy.com