Snipp Renews Contract for National Loyalty Rewards Program With Klein Tools


BETHESDA, MARYLAND--(Marketwired - Oct. 1, 2015) - Snipp Interactive Inc. (TSX VENTURE:SPN) ("Snipp"), an international provider of marketing promotions, rewards, rebates and loyalty solutions listed on the TSX Venture Exchange (Trading Symbol: SPN), announced that it has secured a one year contract renewal on a multi-channel nationwide loyalty program for Klein Tools, a leading manufacturer of professional hand tools and protective equipment.

Atul Sabharwal, CEO of Snipp, said, "We are very pleased to continue and expand our relationship with Klein Tools. The program was one of the first in the U.S. to use our integrated brand loyalty solution, which combined our SnippLoyalty platform with the SnippCheck receipt-processing engine. This contract renewal is a testament to the performance and efficacy of the platform, which is unique in its ability to incentivize both engagement and transactions for multi-channel brands. We continue to add functionality to the platform to increase digital customer engagement and enable brands to track and measure customer engagement levels."

The Klein Tradesman Club™ program was set up to incentivize and reward customers of Klein Tools. Consumers who purchase any Klein Tools product can submit their receipt via email, SMS, web upload or through the Klein Tools' app. They earn one point for each dollar spent on Klein Tools products and can redeem their points for Klein branded merchandise. Receipt upload, account management and redemption are all done directly through the Klein Tools app.

Bryan McGraw, Director of E-Business Klein Tools, said, "From a marketing perspective, we are excited to partner with Snipp to bridge our Klein Tradesman Club program and our mobile capabilities to reward our end-customers for their loyalty. Long-term, we plan to leverage these tools on a wider scale to continue to grow the Klein Tradesman Club."

About Snipp:

Snipp's incentive marketing technology platform enables brands and retailers to drive customer engagement and purchase. Our solutions include loyalty, rebates, promotions, rewards and data analytics. SnippCheck, Snipp's unique receipt processing engine is now the market leader for receipt-based purchase validation, having powered several hundred programs for leading Fortune 500 brands and world-class agencies and partners. 99% of all households in the United States have been exposed to our programs.

Snipp is headquartered in Bethesda, Maryland, with offices across the United States, Canada, Ireland, the Middle East and India. We are a publicly listed company and were selected to the TSX Venture 50® for 2015, a collection of the strongest companies on the TSX Venture Exchange. We have closed two acquisitions in the past year, the most recent being the acquisition of Hip Digital Media, Inc., a leading digital rewards platform in June 2015.

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Contact Information:

Snipp Interactive Inc.
Press Enquiries:
Atul Sabharwal
CEO
415-595-7151
atul@snipp.com

Snipp Interactive Inc.
Investor Relations:
Jaisun Garcha
CFO
1-888-99-SNIPP
investors@snipp.com