Marcus Lemonis of CNBC's "The Profit" Launches National #DonateDenim Week Now Thru November 14th as Part of a Community-Based Blue Jeans Drive

LINCOLNSHIRE, IL--(Marketwired - Nov 4, 2015) - CNBC host, entrepreneur and philanthropist Marcus Lemonis has shown over and over that he knows how to help companies increase revenue on his hit CNBC reality series, The Profit, and now he is asking people across the country to donate pairs of jeans to give to those in need now through Saturday, November 14, as part of his Blue Jeans Drive during the 1st annual National #DonateDenim Week.

"I want you to look through your closets for those jeans you bought that you thought would fit just like I did or the ones you thought were in style last year, and give them away," said Lemonis. "Everyone owns a pair of jeans they don't wear so bag 'em up, box 'em up and give them away to someone in need!"

Lemonis currently offers a corporate social responsibility program at all of his businesses called 'Project Good Samaritan', with a mission for associates to make communities a better place both as corporate citizens and individual employees through a dedicated focus on 'people helping people.'"

People across the country are urged to donate a pair of jeans for drop off at the following locations and will receive a special in-store discount of 10% off the total purchase, for same day purchases, after the donation is validated:

  • Camping World SuperCenters (116 locations in 36 states)
  • Sweet Pete's Candy (Lake Forest, IL and Jacksonville, FL)
  • Erika Cole (Plainview and Syosset, NY)
  • COURAGE b (7 locations in IL, VA, MD, CO, NY, CT and FL)
  • Bentley's Corner Barkery (15 locations throughout Chicagoland)
  • Standard Burger (Staten Island, NY)
  • The Simple Greek (4 locations in Pennsylvania and Illinois)
  • The Grille (Lake Forest, IL)
  • Amazing Grapes (Santa Margarita, CA)
  • Key Lime Pie Co (Key West, FL)
  • AutoMatch USA (5 locations in UT, FL and IL)
  • Shuler's Barbeque (Latta, SC)

Participants are encouraged to get vocal on their social media pages, as well as posting YouTube videos showing their support using the hashtag #DonateDenim. "My goal is to create awareness and collect 50,000 pairs of jeans across the country for our community members that need extra assistance to clothe themselves and their families" remarked Lemonis. 

Project Good Samaritan Champions at each donation site will identify a program in their local community that will directly assist children, women and men in need of the donations. Jean donations are encouraged in any size, style and gender, as long as the items have working closures with no major rips or stains.

About Marcus Lemonis

Marcus Lemonis is an entrepreneur, investor, television personality, and chairman and CEO of Marcus Lemonis LLC as well as Camping World and Good Sam Enterprises. Camping World is the nation's largest RV and outdoor retailer, and Good Sam is the world's largest RV owner's organization. Visit

Lemonis is also known as the "business turnaround king" and host of CNBC's prime time reality series, The Profit, in which he lends his expertise to struggling small businesses around the country and judges businesses based on a "Three P" principle: People, Process, and Product.

Tune into CNBC's The Profit on Tuesdays at 10pm ET/PT to watch Lemonis as he saves struggling businesses. The upcoming episode features a denim retailer with stores all over the U.S. that suffers from poor management and may have expanded too rapidly. To learn more about The Profit, visit: Like it on Facebook: and follow it on Twitter: @TheProfitCNBC #TheProfit.

More about Marcus Lemonis can be found at, Facebook and Twitter @MarcusLemonis.

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