BOSTON, MA and NEW YORK, NY--(Marketwired - Nov 12, 2015) - InCrowd, provider of real-time market intelligence to life sciences firms, announced that it has linked its on-demand solution with SHC's Global Healthcare Gateway Access Platform. Now healthcare firms can access on-demand insights even faster, from an even broader range of healthcare professionals, providers, and patients, for making important business decisions. 

By integrating SHC's extensive member universe of clinical respondents and its workflow automation engine with InCrowd's platform via a newly developed API, InCrowd expedites its access into segments of the healthcare and life sciences industries needing real-time insight for pressing business decisions. These include decisions regarding clinical product features, market events, product launch issues, mode of administration, marketing messages and positioning, reimbursement and regulatory concerns, and merger & acquisition considerations among others. 

"The traditional market research project just doesn't cut it anymore. Most healthcare and life sciences executives can't wait for weeks of survey definition and delivery," said Janet Kosloff, CEO and co-founder of InCrowd. "We've always been impressed by the depth of SHC Global Access, and are delighted to streamline access to their rich selection of clinical titles for our customers."

As healthcare entities and the agencies that serve them are tasked to do more with less and validate direction in real-time, InCrowd is helping push healthcare market research into the future and ultimately reduce the cost of timely market intelligence with its over 1.8 million member "Crowd" and its microsurvey approach. Customers now can get even faster access to the expertise and opinions of validated healthcare professionals. Their insights are obtained in a matter of hours, not weeks, thanks to the latest cloud, mobile, and on-demand technologies. 

"SHC is delighted to be selected by InCrowd to be its preferred provider to access healthcare decision makers globally. The tech-enabled InCrowd platform is a forward-thinking delivery system, meeting a critical need for research professionals," says Sal Brucculeri, executive vice president and SHC-InCrowd liaison.

About SHC Universal

For over 25 years, SHC Universal has been providing access to the global ecosystem of healthcare professional and their patients for comprehensive market knowledge to affect health outcomes. To learn more, visit www.SHCuniversal.com.

About InCrowd

InCrowd provides real-time market intelligence from validated experts, connecting life sciences companies directly with prescribers, patients, and other screened and validated healthcare professionals around the globe. Our easy-to-use, proprietary, web-based application allows clients to ask questions of specific respondent groups -- "Crowds" -- in the form of 2-5 minute, online microsurveys. Responses are available in real time, with the needed answers delivered within hours or days, not weeks and months. Through its powerful, mobile, microsurvey methodology and analytics engine, InCrowd enables clients to reach 1.8M healthcare professionals on-demand throughout the United States and around the globe in 20 languages. For more information, visit www.incrowdnow.com.

Contact Information:

InCrowd Media Contacts

Meghan Oates-Zalesky
Vice-President of Marketing

617-435-2470

Mary Kae Marinac
PR Representative for InCrowd

978-685-3136

SHC Universal Contacts

Danielle Rissmeyer
Marketing Manager

646-616-9140

Sal Brucculeri
Executive Vice President, Client Relationships

646-662-7075