MADISON, WI--(Marketwired - November 23, 2015) - Widen Enterprises, a leading provider of digital asset management (DAM) software, today launched Widen University. The online training center features HD videos and web workshops on the Widen Media Collective and digital asset management. At Widen University, DAM administrators will be able to hone their skills and, eventually, earn a certification in Digital Asset Management.

Widen University was built to help DAM administrators launch, refine and optimize their Media Collective DAM system. In order to serve multiple learning styles, Widen University features asynchronous video courses, interactive feedback sessions and written exercises. The courses will educate customers, assist with implementation and help Media Collective administrators master DAM.

New DAM customers can now access Quickstart, a Widen University course that guides administrators through the Media Collective setup and configuration. The course features 16 training videos that cover:

1. Metadata and Categories

2. Asset Groups, Roles, and Permissions

3. User Administration

4. Uploads

5. Downloads and Conversion Formats

6. Advocacy, Beta Testing, and User Training

The Widen University team will soon kick off LiveFromWiden, a series of interactive web workshops that extend the offered courses and connect customers with Widen experts and fellow users. "Branding Your Media Collective Site," scheduled for December 7, 2015 at 12:00 pm CST, will be the first LiveFromWiden workshop. This will be followed by "Advanced Search" on December 16 and "DAM Advocacy 101" on December 21.

In Spring 2016, Widen University will release Admin Life, a course that supports Media Collective administrators as they use, manage and improve their sites. The Media Collective and DAM Certification will be introduced in Fall 2016.

"Our goal here is to transform DAM information into understanding," said Lexy Spry, Training Specialist at Widen. "While Widen has released plenty of documentation about DAM, this is the first time that we've organized our content into formal courses that are both actionable and accessible to all types of learners. Widen University is the place to read, watch and experience everything DAM."

"DAM administrators are the unsung heroes of the marketing process, and they deserve a place where they can polish and prove their skills," added Emily Jacoby, Customer Development Implementation Specialist at Widen. "Widen University is all about helping DAM administrators achieve success and fulfillment in their role."

About Widen

Widen is a marketing technology company that powers the content that builds your brand. Leveraging cloud-based resources, Widen delivers configurable, scalable, and cost-effective digital asset management solutions to help you easily store, search and share your digital content. Organizations of all sizes use Widen's SaaS DAM solution, the Media Collective, to streamline their marketing and creative workflows and make their content work harder. Widen is trusted by hundreds of thousands of users around the world at organizations like LG, Roche, Trek, Cornell University, New Orleans Tourism Marketing, The Atlanta Falcons, Red Gold Tomatoes, Electrolux, and Yankee Candle. To learn more about Widen, go to

Contact Information:

Jake Athey
Marketing Director