Source: Kobrand Corporation

Champagne Taittinger's Artistic Director Vitalie Taittinger and Actor(R) Nominee Tony Hale Opened the 22nd Annual Screen Actors Guild Awards Red Carpet January 30th

The Historic Champagne Brand Toasts 16-Year Partnership

LOS ANGELES, CA--(Marketwired - January 31, 2016) - As the official Champagne sponsor for the Screen Actor's Guild Awards® for the last sixteen years, Champagne Taittinger, one of the last family-owned and operated grand marquee Champagne houses in the world, continued its long-time partnership on Saturday, Jan. 30, 2016 with the 22nd Annual SAG Awards®. The star-studded award show took place at the Shrine Auditorium in Los Angeles. Vitalie Taittinger, Global Ambassador and Artistic Director of Champagne Taittinger, officiated the opening of the red carpet with a toast of Champagne Taittinger's acclaimed Brut La Française NV, alongside six-time Actor® nominee Tony Hale ("Veep," "Arrested Development").

"We've been supporting the Screen Actors Guild Awards for the last 16 years as the official Champagne sponsor and we couldn't be more thrilled. Champagne Taittinger is known around the world as the brand that defines the art of celebrating -- and the SAG Awards are really about actors celebrating other actors. My family is very happy and privileged to celebrate those special moments and toast to all these fine artists."

The 22nd Annual Screen Actors Guild Awards was live on TNT and TBS on Saturday, Jan. 30, 2016 at 8 p.m. (ET) / 5 p.m. (PT). Champagne Taittinger's Brut La Française NV was served to attending entertainment industry luminaries at the SAG Awards ceremony and the post-awards gala. Overall, Champagne Taittinger donated 160 magnums and 510 standard bottles of Champagne Taittinger Brut La Française NV. Champagne Taittinger and also provided two methuselah bottles, which were signed by The SAG Award winners for an auction benefiting the SAG-AFTRA Foundation. Celebrity signees this year include: Leonardo Dicaprio, Kevin Spacey, Viola Davis, Queen Latifah, Alicia Vikander, Jeffrey Tambor, Uzo Aduba, Laverne Cox, Kate Mulgrew, Jackie Cruz, Lea DeLaria, Selenis Leyva, Adrienne C. Moore, Danielle Brooks, Laura Prepon, Dascha Polanco, Samira Wiley, Joanne Froggatt, Allen Leech, Lesley Nicol, Sophie McShera, amongst others.

This was the defining moment for Champagne Taittinger after a week of SAG-related happenings which began on Thursday, January 28th, with SAG Behind-The-Scenes-Day, followed by a Hollywood Luncheon and a Beverly Hills Rooftop Party co-hosted by Vitalie Taittinger, on Friday, January 29th. The luncheon, in partnership with Angeleno Magazine, celebrated "Entrepreneurial Women In Hollywood" Guests included: Melissa Rivers, Dita Von Teese, Niecy Nash, Adrienne C. Moore, Brit Shaw, Jillian Rose Reed, Renee Olstead, Jodi Lyn O'Keefe, SAG Awards Chair JoBeth Williams, SAG-AFTRA Foundation Executive Director Cyd Wilson, Angeleno Magazine Entertainment Editor Meg McGuire and Publisher Christopher Gialanella, as well as Hollywood noteables Angella Nazarian, Amy Weiss, Shelley Reid, Carrie Brillstein, among others.

Please find downloadable images of the Champagne Taittinger Luncheon here:

http://mm.gettyimages.com/mm/nicePath/gyipa_public?nav=pr344507052

Images of The SAG Behind-The-Scenes-Day and Champagne Taittinger Rooftop Party can be provided upon request.

About Champagne Taittinger

Champagne Taittinger is one of the last remaining major marque Champagne Houses, both owned and actively managed by the family named on the label. Champagne Taittinger is the second largest vineyard or domaine owner in the region giving them ultimate control of quality from vine to bottle. The Champagnes are Chardonnay dominant, which gives them their signature elegance, delicacy and finesse. Champagne Taittinger is widely distributed around the world in 140 countries. To learn more about Champagne Taittinger visit: http://www.taittinger.com/.

About the 22nd Annual Screen Actors Guild Awards®

The 22nd Annual Screen Actors Guild Awards® presented by SAG-AFTRA with Screen Actors Guild Awards, LLC was produced by Avalon Harbor Entertainment, Inc. and simulcast live on TNT and TBS on Saturday, Jan. 30, 2016 at 8 p.m. (ET) / 5 p.m. (PT). TBS and TNT subscribers also could watch through the networks' websites and mobile apps. In addition, TNT presented a primetime encore of the ceremony immediately following the live presentation. The telecast was available internationally, including to U.S. military installations through the American Forces Network. For more information about the SAG Awards®, SAG-AFTRA, TNT and TBS, visit sagawards.org/about.

Image Available: http://www.marketwire.com/library/MwGo/2016/1/31/11G080911/Images/TaittingerToast-ff78da13d6b9bba384dbdd283d2b0c28.jpg

Contact Information:

For more information, please visit http://www.taittinger.com or contact:

Martin Higgins

(646) 774-0698