LAS VEGAS, NV--(Marketwired - Jun 1, 2016) - Among the 11 new mature standards recently released by the Gaming Standards Association (GSA) were PUI (Player User Interface) v1.0 and EMDI (EGM Media Display Interface) v3.0. The two breakthrough standards directly address operators' business needs, getting new content to players. The new standards streamline both development and implementation of equipment and systems that drive operator-player communication.

"The Player User Interface Committee has been very clear in expressing operators' challenges and needs. Among those is a strong desire for more significant player-to-system interactions at the gaming device," said Committee Chair John Taylor. "Our committee worked very hard to establish these two standards to abridge both development and implementation surrounding player user interface equipment, and to allow operators to take full advantage of this exciting technology to benefit their players."

Byron Bridger, Director of Marketing - Destination at Atlantic Lottery and a GSA BOD member, said, "As operators, the player user interface is a tool that allows us to provide services to our players, like communications, property information and loyalty programs. These two new standards directly answer operators' business needs."

The PUI (Player User Interface) v1.0 standard clearly defines development parameters, and therefore greatly simplifies the development process. The standard includes a series of common PUI templates with requirements for deploying those templates on different EGM display sizes. Additionally, the PUI v1.0 describes the requirements for PUI windows, identifies the minimum Flash and HTML requirements and discusses the isolation of the PUI environment from the EGM.

In concert with PUI v1.0, the new EMDI (EGM Media Display Interface) v3.0 standard allows PUI content to use this protocol to communicate directly with the EGM. In this update, the protocol has been extended to provide additional functionality demanded by operators, such as game-change events and more information about the state of player loyalty cards -- updates that empower operators to further enhance player customer service.

The new PUI v1.0 and EMDI v3.0 are two of 11 standards GSA recently released, all of which were designed specifically to further enhance the global gaming industry and unleash the creativity of its developers. Each of the standards is available for free to all GSA members on GSA's website, www.gamingstandards.com.

There is a level of membership for every budget. Visit www.gamingstandards.com to learn more. Join GSA as a member today and join GSA on LinkedIn, Twitter, and Facebook.

GSA Platinum members include: Aristocrat Technologies Inc.; International Game Technology (IGT); Konami Gaming Inc.; NOVOMATIC Gaming Industries Gmbh; Playtech, (PTEC.L), Scientific Games International (SGMS), & Sega Sammy Creation, Inc.

Other members include: Ainsworth Game Technology Inc.; Alberta Gaming & Liquor Commission; Amatic Industries GmbH; APEX pro gaming; Appolonia; Atlantic Lottery Corporation; BMM Testlabs; Casinos Austria; CasinoFlex Systems; Casino Technology; ComTrade Gaming; Combination AB; Crane Payment Innovations; eBet Gaming Systems Pty., Ltd.; European Casino Association; Every; FortuNet, Inc. (FTNT); Gamblit Gaming, LLC; Gaming Laboratories International, LLC. (GLI); Gaming Technologies Association; Gauselman GmbH; Ganlot; Grand Vision Gaming; Intralot S.A. (INLr.AT); Inspired Gaming Group Ltd.; Interblock USA; Isle of Capri Casinos, Inc. (ISLE); Loto-Que�bec; Kobetron; Macao Polytechnic Institute; Macau Gaming Equipment Manufacturers Association; Manitoba Liquor & Lotteries Corporation; Maxgaming; Multi-State Lottery Association; Nidec Sankyo Corporation; Oregon Lottery; Radical Blue Gaming; Random Consulting; RAY; Seminole Tribe of Florida; Seoul National University of Science & Technology; Smartgames Software Hardware Systems Holdings Ltd.; techno-consult GmbH; Transact Technologies Incorporated (TACT); U1 Gaming; UNLV International Gaming Institute; Western Canada Lottery Corporation.

For more information, visit www.gamingstandards.com.