TORONTO, ONTARIO--(Marketwired - June 8, 2016) - The Mezzanine Group is pleased to announce its rapid, results-driven service offering: The Marketing Advisory Service. In just one eight-hour engagement, businesses can gain exclusive access to a strategic senior level marketer to help direct and even kick-start their marketing efforts, focusing them on the tactics that will bring the greatest return on investment (ROI).
Why Choose Mezzanine's Marketing Advisory Service?
- Invaluable Access: Gain access to senior level marketers, delivering expert advice, proven strategies, and executable action plans
- Tailored Programs: Get custom advice delivered in a way that works best for your business
- Quick, Pragmatic Knowledge: Discover new tools to add to your toolbox and retire old approaches that no longer work
- Rapid Sessions: Cut straight to the issues that matter most to you in just eight hours
- Manageable Cost: Gain access to Chief Marketing Officer (CMO) level marketing expertise at a manageable cost
"We recognize that small- to mid-sized B2B companies sometimes struggle to keep up with the pace of change in marketing. And they may lack the time, resources or in-house expertise to strategically plan their marketing activities, which keeps them in reactive mode. But an actionable, strategic marketing assessment is essential for every B2B company looking to improve its marketing success," says Mezzanine Founder, Lisa Shepherd. "Our new Marketing Advisory Service delivers CMO-level strategies in knowledge-packed eight-hour package to give businesses custom, highly focused recommendations that will help achieve results."
Perfect for companies looking to revitalize or kick-start their marketing without the cost of a complete marketing or execution service, Mezzanine's Marketing Advisory Service delivers the brainpower of CMOs focused on the projects of a company's choosing. Each engagement is custom tailored to the area in which a company most needs support. They can choose a selection from the following list, or opt to cover custom topics:
| • | Competitive Audit | • | Marketing Plan and Resources Audit |
| • | Web Audit | • | Demand and Lead Generation Strategies |
| • | Collateral Audit | • | Content Marketing |
| • | Messaging Audit | • | Event Marketing |
| • | Video Audit | • | Branding |
| • | Email Marketing Strategy and Audit | • | Persona Creation |
"We recognized that marketing was not our area of expertise, and we didn't have in-house strengths to dip into, so having an outside firm assess us, challenge us and push us in the right direction was what we were looking for. We needed a well thought out analysis with recommendations, quickly, and Mezzanine was able to deliver," says Art Church, CEO of OnRamp Solutions.
Marketing technologies and methodologies are ever changing. For businesses that wish they had a Chief Marketing Officer for just one day to review their marketing strategy, audit their website, help them create their personas or provide overall, experience-backed advice, Mezzanine's Marketing Advisory Service is the solution. Learn more here.
About The Mezzanine Group
The Mezzanine Group provides marketing strategy and implementation services for small and midsize business to business (B2B) companies who need great marketing, but don't have in-house expertise or resources to accomplish it. We deliver measurable revenue results by combining strategic marketing thinking with practical, hands-on execution. www.themezzaninegroup.com
Contact Information:
Gayle Kosokowsky
General Manager
416.276.9885
gaylek@themezzaninegroup.com
www.themezzaninegroup.com