Swagbucks Releases 2016 Holiday Survey Results
EL SEGUNDO, CA--(Marketwired - Jul 12, 2016) - Swagbucks, the web's leading rewards program that's already awarded its members more than $130 million in gift card rewards, today released the findings from its 2016 Holiday Planning Survey. Swagbucks, in partnership with sister site My Gift Cards Plus, found that one-third of respondents have already started to plan for the 2016 holiday season. Another 18% report they began saving for the holidays in June and another 21% plan to start saving at the beginning of Fall.
While gifts for parents (66%), significant others (60%) and children (55%) top most members' shopping lists, other major holiday purchase concerns include food, decorations, travel, holiday wardrobe and parties.
"The holidays may be six months away, but savvy shoppers are already preparing. In fact, many of our members already have a savings plan that includes cash-back shopping apps and sites to help them compare prices and make their money go farther," said Sarah Aibel, VP of Marketing at Swagbucks.
Additional key findings from the survey include:
Christmas in July. It's Real.
Seasons Savings
The High Costs of the Holidays
Shopping Satisfaction
The 2016 Holiday Survey was conducted in May 2016 among Swagbucks members using an email invitation and online survey. The survey had a total of 26,412 responses from across the United States.
The full survey can be found HERE.
ABOUT SWAGBUCKS
Swagbucks is the web's leading rewards program, rewarding its 19+ million members with free gift cards for their everyday activities and purchases online. Members use Swagbucks.com's website and mobile apps to search, shop, watch videos, take surveys and more, earning points that are redeemable for gift cards to major retailers including Amazon and Walmart. To date, Swagbucks has awarded more than $130 million in gift cards to its members and counting. Swagbucks also empowers hundreds of retail partners like Amazon, Walmart, Target and many more, as well as premium content providers like AOL and Hulu, to reach its active, engaged members. Headquartered in El Segundo, CA, Swagbucks is a subsidiary of Prodege, LLC, and partner site to MyGiftCardsPlus. For more information, please visit www.swagbucks.com.
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