LAS VEGAS, NV--(Marketwired - Aug 15, 2016) - Pure Hospitality Solutions, Inc. (OTC PINK: PNOW), parent Company of the Central American-Caribbean Online Travel Agency (OTA) Oveedia, announced today, that the Company has issued part two of the shareholder update [available here] ; focusing more on the core product, rather than those corporate advancements discussed in part one (released July 22nd:

"Although we originally anticipated distributing part two of the shareholder update sooner, with the many questions and suggestions received from shareholders, we delayed part two in order to satisfy shareholder inquires," stated Melvin Pereira, President and CEO of Pure Hospitality Solutions, Inc. "An overall theme of shareholder inquiries was, wanting to know 'how much is Oveedia actually worth today', and, 'how much could Oveedia ultimately be worth?'

"It goes without saying of course, purely based on those market valuations applied to other developing online travel companies in similar markets, Oveedia's perceived valuation is likely a nine to 10 figure deal. Today however, we are realistic and small. Yet, still consider that just with the properties already 'on board' and in queue, there has been an additional seven figures added to Oveedia's market value, which ideally means, that PNOW itself, is likely, largely undervalued."

Intended to support part two of the shareholder update, management released new images of the second iteration of Oveedia, currently under development. This 'Sneak Peak' was met with a tremendous amount of positive responses. Emails and calls poured in from all over the world; all commenting on the amazing advancements Oveedia is making. This second iteration of Oveedia is expected to be completed within the 4th Quarter.

Pereira concluded, "Being able to release pictures of Oveedia's new build, was also well worth slightly delaying part two of the shareholder update. It is one thing to read my words, but is something completely different to show pictures of what we are doing. The platform we are building is amazing and will be everything the Latin American travel market needs for Central America.

"We will continue to provide regular updates to shareholders, as well as answer all emails and other correspondences. So please, if you have questions or comments, we are always here for you!"

To view part II of the shareholder update, please visit:

To View part I of the shareholder update, please visit:

To view the second iteration of Oveedia, please visit:

To interact and discuss PNOW with other shareholders, please visit:

About Pure Hospitality Solutions, Inc.
PURE provides proprietary technology, marketing solutions and branding services to hotel operators and condominium owners. The Company's vision is to build competitive operations in the areas of (i) online marketing and hotel internet booking engine services, (ii) hotel branding and, (iii) own, operate and in some instances develop, boutique hotels under the new, "by PURE" brand. PURE is the creator of Oveedia, the Central American-Caribbean online travel hub.

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Safe Harbor Statements in this news release that are not historical facts, including statements about plans and expectations regarding products and opportunities, demand and acceptance of new or existing products, capital resources and future financial results are forward-looking. Forward-looking statements involve risks and uncertainties which may cause the Company's actual results in future periods to differ materially from those expressed. These uncertainties and risks include changing consumer preferences, lack of success of new products, loss of the Company's customers, competition and other factors discussed from time to time in the Company's filings with the Securities and Exchange Commission.

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