SUNNYVALE, CA--(Marketwired - Oct 26, 2016) - Datera, the application-driven cloud data infrastructure company, today announced that Enterprise Management Associates (EMA), a leading IT and data management research and consulting firm, has named Datera a "Vendor to Watch." This recognition is awarded to companies that deliver value in innovative ways, and EMA notes that Datera takes a unique approach to enabling cloud value propositions while lowering risk and increasing efficiency.

The rise of cloud computing has given rise to a proliferation of data across the enterprise and monolithic, box-based storage solutions are struggling to maintain the quality, endurance and reliably of customers' exponentially-growing data assets. In turn, companies have been forced to buy expensive, siloed storage solutions that require hours of manual work and cannot scale to the ever-changing needs of today's digital enterprise. In contrast, Datera's Elastic Data Fabric enables companies to store, manage and move data quickly and efficiently, saving enterprises time and money and ensuring that their information is always accessible. Datera is also able to adapt to an application's needs in real-time, so it is consistently supported.

Tweet this: .@ema_research names @DateraInc #VendorToWatch for innovative approach to #cloudinfrastructure w #elasticdatafabric

"Datera is honored to receive EMA's prestigious 'Vendor to Watch' recognition for our innovation in automating the data center for any application, across all stacks and any environment with our Elastic Data Fabric storage infrastructure solution," said Gurpreet Singh, president of Datera. "EMA is at the forefront of trendspotting, and this award validates the market need for the hyperscale data solutions Datera has pioneered."

Datera's Elastic Data Fabric automatically adapts to an application's storage needs and efficiently scales applications so enterprises can roll out web-scale, private-cloud deployments instantly. Performance, cost and capacity are all identified and storage resources are distributed to individual applications based on specific needs. The fabric is self-aware and adaptive and can leverage both all-flash and hybrid storage, as well as traditional storage solutions. Customers can start at their own pace by replacing aging equipment with Datera as capacity and performance needs grow.

To see the award homepage, click here. To learn more about Elastic Data Fabric and Datera, visit or register for our upcoming webinar series.

About Datera
Datera has developed the first universal data infrastructure that supports any application, on any platform with continuous delivery and flexible economics. Enterprises and service providers rely on Datera to cost-effectively build large-scale, fully automated private and public clouds for faster application delivery and shorter time to market. This application-driven, intelligent storage solution simplifies and automates the provisioning of infrastructure, giving customers the flexibility to add capacity and performance when and where it's needed, while reducing costs.

Datera was founded by the authors and maintainers of the Linux I/O storage stack and is backed by Khosla Ventures, Samsung Ventures and Silicon Valley luminaries Andy Bechtolsheim and Pradeep Sindhu. For more information, visit and follow @DateraInc on Twitter.

Contact Information:

Media contact:
Shauna Roberts
BOCA Communications for Datera
(415) 298-1486