Emerging Markets Report: Marks of Credibility


Orlando, FL, Nov. 30, 2016 (GLOBE NEWSWIRE) --

Emerging Markets Report: Marks of Credibility

New Board Advisor Brings Added Pedigree to Hispanica Leadership

Orlando, FL, --- November 30, 2016 – As a company embarks on a journey to create market share and resulting revenue for its shareholders, adding the pedigree of an esteemed member of the business community is inarguably beneficial. First, the company immediately enjoys the credibility of having someone steeped and knowledgeable joining the team, sending a signal to competitors and prospects that a person in-the-know sees the deal as viable and that proven leadership is at the helm. But there is also this individual's proverbial Rolodex of contacts that becomes a core asset to the company.

A perfect example of this type of move is the appointment of Mr. Steven Weinreb as Strategic Advisor to the Board of Directors of Hispanic International Delights of America, Inc. (HISP). Importantly, Weinreb previously served as Chief Executive Officer of Vitarroz Corporation, a Hispanic food distribution company located in Jersey City, New Jersey, and also served as its President. Hispanica’s new advisor also served as President and Chief Executive Officer of American Rice Inc., one of the largest rice milling and marketing companies in the U.S. from October 1999 to December 2004.

On its face, Weinreb’s appointment seems an ideal fit for business development and monetization efforts with his proven leadership in Hispanica’s core markets. It is worth noting that Weinreb will lend advice to an experienced Board with members like Bassam Damaj, who has successfully piloted a public company with a vast footprint in the retail space and a compelling year-over-year stock price.

Weinreb certainly gets to help push a ball that is already rolling as Hispanica certainly benefits from its established presence in an industry where the earth is moving positively under its feet. Revenues for Q1 (June 1 - Aug 31) rose 400% to $649,411 versus $129,871 during the comparable quarter the previous year. Notably, tangible current assets rose 1,014% to $630,209 vs $56,560

The increase of the Latino population in the United States is hardly breaking news nor is the acceptance and embrace of Latino foods among non-Latino consumers. Historically Hispanic foods are now ubiquitous, essentially now a staple in every store, every city- truly everywhere. Remember, as we’ve mentioned in previous issues of this publication, pizza was virtually unknown among American diners until U.S. servicemen came home from service in Italy during World War II with an appetite for that then-new ethnic food.

The appointment of Weinreb is a significant development for Hispanica as it continues to swim with the tide. Time will tell how Mr. Weinreb moves the needle but it certainly looks like he has the relationships and experience to be an impact player for Hispanica.

About Hispanica International Delights of America, Inc.

Hispanica International Delights of America, Inc. (HISP) is a public company, founded in 2013.  HISP is engaged in the distribution of proprietary, licensed and third party Hispanic and Ethnic food and beverages throughout the United States.  HISP has already begun to distribute fruit juices, nectars, and milk based products and will begin to distribute teas, carbonated drinks, dry goods, preserves, frozen foods and bakery products.  The brands distributed are under a proprietary basis (through distribution agreements and/or exclusive licensing arrangements). These brands emulate the flavors, tastes, and traditions which have been known for generations among the Hispanic and other ethnic groups which are now becoming part of the American mainstream diet.  HISP is also committed in building long-term relationships with its consumers by offering superior, high quality products at the most competitive prices.

For more information on Hispanica International Delights of America, Inc. please visit http://www.hispanicadelights.com/  

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