DUBLIN, IRELAND and SEATTLE, WA--(Marketwired - Dec 6, 2016) -  Altify (formerly The TAS Group), the global leader in sales transformation, announced the opening of the response period for the 2017 Business Performance Benchmark Study. The benchmark study is a collaboration between Altify, Buyers Meeting Point, Docusign, Gainsight, IDD Consult, NewVoiceMedia, Salesforce, Sales Hacker, and Xactly Corporation.

The study examines the changing global economic environment, political developments and technology advancements -- such as Digital Transformation and Artificial Intelligence -- that will have an impact on business. It also explores the revenue considerations that are top-of-mind for executives and managers, specifically in the areas where performance is likely challenging or can be improved.

The 2017 Business Performance Benchmark Study is open for responses until December 21 and takes 10 minutes to complete. Participants will receive their choice of a #1 Amazon Bestseller written by Altify's CEO Donal Daly, a copy of the study findings, and an invitation to the presentation of the study results.

To participate, visit http://www.2017Performance.com.

The study was designed by Altify Knowledge, a knowledge and research resource for Altify's customers and the broader sales community.

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About Altify

For B2B sales organizations, Altify provides proven enterprise sales methodology in software sellers want to use. The Altify platform helps sales teams win the deals that matter and increase wallet share in existing customers. With Altify, sales people, managers and executives achieve revenue growth consistently.

Customers include: Autodesk, BMC, Brocade, BT, GE, Honeywell, HP Enterprise, Johnson Controls, Optum, Salesforce, Software AG and Virgin Media Business.