Guitammer Partners with the Upcoming Film Release of AMERICAN ASSASSIN

WESTERVILLE, OH--(Marketwired - Aug 31, 2017) -  The Guitammer Company (OTCQB: GTMM), creators of haptic-tactile broadcasting and award-winning ButtKicker® low frequency audio transducers, is pleased to announce that it has entered into a promotional partnership with CBS Films for the release of AMERICAN ASSASSIN in theaters nationwide September 15, 2017.

"Guitammer and their ButtKicker brand of products is a great fit for the AMERICAN ASSASSIN audience," said CBS Films' Vice President Promotions, Eddie DeVall.

Beginning September 1st through September 20th Guitammer will host the "AMERICAN ASSASSIN ButtKicking Immersive Entertainment Giveaway" and promote the contest via their website, digital ads, email blast and social media channels. Fans should visit thebuttkicker.com or facebook.com/thebuttkicker to enter for a chance to win (terms and conditions apply). The Grand Prize includes a new Home Theater System (TV and ButtKicker system) and a signed AMERICAN ASSASSIN poster.

"We're thrilled to partner with the upcoming film release of AMERICAN ASSASSIN. We expect to more effectively reach our target demographics and introduce new fans to the ButtKicker line of products. Additionally, we're very pleased that many movie-goers will be able to experience ButtKicker products in theater while enjoying AMERICAN ASSASSIN at the more than 100 ButtKicker equipped auditoriums throughout the U.S. spanning all three leading exhibitors," stated Guitammer President Mark Luden. "Additionally, all Regal locations that have the ButtKicker upgrade in their RPX auditorium will be showing the AMERICAN ASSASSIN trailer in ButtKicker equipped lobby displays."

Visit www.guitammer.com/theaters for a complete listing of ButtKicker equipped theaters and lobby displays.

About AMERICAN ASSASSIN
AMERICAN ASSASSIN follows the rise of Mitch Rapp (Dylan O'Brien), a CIA black ops recruit under the instruction of Cold War veteran Stan Hurley (Michael Keaton). The pair is then enlisted by CIA Deputy Director Irene Kennedy (Sanaa Lathan) to investigate a wave of apparently random attacks on both military and civilian targets. Together the three discover a pattern in the violence leading them to a joint mission with a lethal Turkish agent (Shiva Negar) to stop a mysterious operative (Taylor Kitsch) intent on starting a world war.

About The Guitammer Company
The Guitammer Company, based in Westerville, Ohio, is a leader in low frequency audio products and broadcast technology. The Guitammer Company's patented and patent pending broadcast technologies, "4D Sports powered by ButtKicker", enables the excitement, impact and feeling of live sporting events to be broadcast along with the sound and video, and puts the viewer into the action, whether at home or at the event. The technology is available for cable, satellite, fiber optic, IPTV and over-the-air broadcasts. For more information see http://guitammer.com/broadcast-technology.

The Company's innovative and award-winning line of patented ButtKicker-brand low frequency audio transducers let users feel low-frequency sound (bass) and are musically accurate, powerful and virtually indestructible. They are used around the world by leading entertainment and theater companies such as: AMC Theatres, Regal Entertainment, Alamo Drafthouse, IMAX, Disney and Lumiere Pavilions in movie theaters and attractions; by world-famous musicians; and in home theaters, by consumers for video games, simulators and car audio and are distributed by Pearl Drums for musicians under the trade name, "Pearl's Throne Thumper by ButtKicker". For additional information on The Guitammer Company and detailed product information, visit www.guitammer.com and www.shakemycouch.com. To like our Facebook page or follow us on Twitter for company updates, visit www.facebook.com/TheButtKicker and www.twitter.com/TheButtKicker.

Safe Harbor:

This letter contains certain forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended and Section 21E of the Securities Exchange Act of 1934, as amended, which are intended to be covered by the safe harbors created thereby. Investors are cautioned that all forward-looking statements involve risks and uncertainty, including without limitation, the ability of the Company to successfully implement its turnaround strategy, changes in costs of raw materials, labor, and employee benefits, as well as general market conditions, competition and pricing. Although the Company believes that the assumptions underlying the forward-looking statements contained herein are reasonable, any of the assumptions could be inaccurate, and therefore, there can be no assurance that the forward-looking statements included in this letter will prove to be accurate. In light of the significant uncertainties inherent in the forward-looking statements included herein, the inclusion of such information should not be regarded as representation by the Company or any other person that the objectives and plans of the Company will be achieved. In assessing forward-looking statements included herein, readers are urged to carefully read those statements. When used in the Annual Report on Form 10-K, the words "estimate," "anticipate," "expect," "believe," and similar expressions are intended to be forward-looking statements.