SilverSneakers Celebrates 25 Years of Revolutionizing Older Adult Fitness with National SilverSneakers Week, Oct. 23-27, 2017

Fitness Locations Across the Country Will Commemorate Silver Anniversary


CHANDLER, Ariz., Oct. 11, 2017 (GLOBE NEWSWIRE) -- SilverSneakers®, the nation’s leading community fitness program for older adults, by Tivity Health (NASDAQ:TVTY) announced today the launch of National SilverSneakers Week – a celebration of 25 years of improving the physical, social and mental health of millions of older Americans.

National SilverSneakers Week will take place Oct. 23-27, 2017, in honor of the program’s silver anniversary. Members and instructors from partnering fitness locations across the country will come together to celebrate this milestone by hosting commemorative SilverSneakers fitness classes and events throughout the week.

“We are so proud of the SilverSneakers legacy in transforming the lives of members – from fulfilling personal fitness or health goals to increased energy to play with grandchildren. During National SilverSneakers Week, we’ll celebrate the program’s longstanding success with our inspiring members, dedicated instructors, partnering fitness locations and health plans,” said Donato Tramuto, CEO of Tivity Health. “Just as the program has evolved over the past 25 years, we look forward to continued growth to meet the fitness and social needs of the more than 10,000 individuals who become Medicare eligible every day.”

At the forefront of the older adult fitness revolution, the program changes lives by engaging participants in physical activity, as well as fostering new friendships with a welcoming member community. Available at more than 14,000 participating gyms and fitness centers, SilverSneakers members have unrestricted access and unlimited visits to every location in the national network. The program offers specialized group classes led by certified SilverSneakers instructors and access to each location’s basic amenities, including weights, treadmills, pools and more.

What began in 1992 as a first-of-its-kind class for older adults, has now grown and evolved to accommodate all fitness levels and interests, including Baby Boomers, through thoughtfully designed programs and networks:

  • SilverSneakers: Original classes including Classic, CardioFit, Circuit, Stability and Splash
  • SilverSneakers BOOM®: A revolutionary fitness series designed for Baby Boomers and active older adults offering fast-paced, higher intensity group exercise classes.
  • SilverSneakers FLEX™: A community fitness network with more than 70 types of unique classes taught in convenient neighborhood locations, such as churches, recreation centers, older-adult living communities, etc.

More than 14.5 million people are eligible for the SilverSneakers benefit at no additional cost through their Medicare plan. Visit SilverSneakers.com to see if you’re eligible. Follow the National SilverSneakers Week celebration at SilverSneakers25.com and at Facebook.com/silversneakers.

About SilverSneakers
SilverSneakers, by Tivity Health, is the nation’s leading community fitness program for older Americans. The program was founded in 1992 and is available to more than 14.5 million Medicare beneficiaries through many Medicare Advantage plans, Medicare Supplement carriers and group retiree plans. This year, SilverSneakers is celebrating its 25th anniversary, decades of improving the physical, social and mental health of millions of older Americans. Learn more about the program’s legacy and anniversary at silversneakers25.com, and to check eligibility or enroll, go to silversneakers.com.

About Tivity Health
Tivity Health, Inc. (NASDAQ:TVTY) is a leading provider of fitness and health improvement programs, with strong capabilities in developing and managing network solutions. Through its existing three networks, SilverSneakers® - the nation’s leading fitness program for older adults, Prime® Fitness and WholeHealth Living™, Tivity Health is focused on targeted population health for those 50 and over. With more than 14.5 million Americans eligible for SilverSneakers, over 10,000 fitness centers in the Prime Fitness Network, and more than 25 years of clinical and operational expertise in managing specialty health benefits and networks, including chiropractic services, physical therapy, occupational therapy, speech therapy, acupuncture, massage and complementary and alternative medicine (CAM) services, the Company touches millions of consumers across the country and works directly with hundreds of healthcare practitioners and many of the nation’s largest payers and employers. Learn more at tivityhealth.com.

Contact:
Margie Wojciechowski
Tivity Health
(480) 444-5332
Margie.wojciechowski@tivityhealth.com