Brother Expands Retail Footprint for New DesignNCut Electronic Cutting Machine; Launches in JOANN and Michaels


BRIDGEWATER, N.J., Dec. 12, 2017 (GLOBE NEWSWIRE) -- Brother International Corporation, supplier of sewing, embroidery machines and ScanNCut, has announced the expanded availability of its new DesignNCut DC200 home electronic cutting and crafting machine in JOANN Fabric & Crafts Stores and Michaels retail stores. The DesignNCut machine is now available at Michaels and JOANN stores while its cutting accessories are now available in select JOANN store locations as well as via Michaels.com and JOANN.com. The DesignNCut is the newest addition to Brother’s growing lineup of crafting and electronic cutting machine products.

A photo accompanying this announcement is available at http://www.globenewswire.com/NewsRoom/AttachmentNg/89f87e33-8fd3-48e8-a94d-3913c832bd73

From the simplest patterns to the most intricate designs, the DesignNCut is a compact and affordable precision cutting machine built to produce an infinite number of mix-material projects in a matter of minutes--everything from stunning signs and invitations to customized clothing and more. This user-friendly cutting machine is capable of handling a wide variety of materials including paper, fabric, felt, foam, vinyl, iron-on, leather, plastic, wood veneer, and poster board. Wireless Network Ready, the DC200 connects directly to a computer or mobile device and offers hundreds of clip arts, fonts, logos, projects, and step-by-step instructions for no additional fee. With a suite of optional accessories to enhance any project and an easy-to-use interface, the DesignNCut is the perfect companion for makers, students, teachers, quilters, sewers, designers, DIY enthusiasts and everyday crafting needs.

“DesignNCut is a versatile machine made to make your projects faster and fun, no matter how simple or intricate they might be,” said Jim Price, Senior Director of Sales for Brother. “Crafting enthusiasts have celebrated the machine thanks to its price point, cutting-edge technology, and the virtually endless ways in which it allows you to personalize each and every project. We are thrilled to bring the DesignNCut to an expanded market and receive the opportunity to reach JOANN and Michaels’ loyal consumers who are just as passionate about crafting as we are.”

The DesignNCut DC200 is now available in-store and online at JOANN and Michaels stores for as low as $199.99. For more information, visit www.DesignNCutByBrother.com.

About Brother International Corporation

Brother International Corporation has earned its reputation as a leading supplier of innovative products for the home sewing enthusiast. Through a growing network of sewing machine dealers and retail outlets nationwide, Brother offers a full line of home sewing machines, from basic to top-of-the-line sewing and embroidery machines. The company is recognized for its high-quality, state-of-the-art machines and accessories, offering ease of use and flexibility at affordable prices. Brother is a wholly owned subsidiary of Brother Industries Ltd. With worldwide sales approaching $5 billion, this global manufacturer was started almost 100 years ago by sewing fanatics. Brother offers a diversified product line that includes fax machines, Multi-Function Center machines, P-touch Labeling Systems and both color and mono laser printers for home, office, and industry. Bridgewater, New Jersey is the corporate headquarters for Brother in the Americas, from Canada to South America. It has fully integrated sales, marketing services, manufacturing, research and development capabilities located in the U.S. In addition to its headquarters, and Brother has facilities in California, Illinois, and Tennessee, as well as subsidiaries in Canada, Brazil, Chile, Argentina Peru, and Mexico. For more information, visit www.brother.com.

CONTACT: Anne Tenney
anne@praytellagency.com

Brother DesignNCut