NEW YORK, April 11, 2018 (GLOBE NEWSWIRE) -- Bombora, the leading provider of B2B intent data, has been named to the SaaS 1000, a list of the top SaaS companies according to employee size growth. Bombora was ranked #81 by SaaS 1000 for the first quarter of 2018.
“Making this list of the fastest growing SaaS 1000 companies – and finding ourselves within the top 100 – is a great honor and distinction,” said Bombora CEO Erik Matlick. “We’ve grown every quarter since opening our doors, and it’s clear that B2B marketers and sales teams are standardizing around our intent data. We’ll continue to build out our products and functionality in the coming year, further making our Company Surge™ data part of the connective fabric in the B2B marketing space.”
In the first quarter of 2018, Bombora increased its staff to almost 100 employees across its New York, San Francisco and Reno offices. Key new hires include Susan Fenzl, as Vice President of People Operations, as well as new senior sales talent and customer support staff. At the same time, the company has formed strategic partnerships with platforms like Marketo, making its Company Surge™ data available to B2B marketers and sales teams to improve their lead scoring models, prioritize companies with active intent, and orchestrate account-based strategies. In 2017, the company experienced 100% revenue growth, year-over-year, with a client roster that includes IBM, Lenovo, Salesforce and Juniper.
Bombora aggregates the largest source of B2B intent, demographic and firmographic data, helping marketing and sales teams identify prospects that have displayed a strong indicator of purchase intent. By aggregating all of these data sources together at scale, Bombora adds proprietary data science techniques to create its flagship product, Company Surge™. This unique data set indicates increases in content consumption around certain topics related to B2B products and services. Unlike other behavioral data segments, Bombora Company Surge™ delivers the in-market prospects on the company level, allowing marketing and sales to work in tandem and prioritize the target accounts that appear closest to making a purchase decision.
Bombora is the leading provider of intent data for B2B marketers. Bombora's data aligns marketing and sales teams, enabling them to base their actions on the knowledge of what companies are in market for which products. Bombora's Company Surge™ data reports on changes in consumption on specific product-related topics from within businesses.
The source of this data is the first co-operative of premium B2B media companies. Members contribute content consumption and behavioral data about their audiences. In turn, they can better understand their audiences, serve advertisers and monetize their inventory.
To learn more about Bombora, visit bombora.com.