McLean, Va, May 07, 2018 (GLOBE NEWSWIRE) -- MCLEAN, Va. (May 7, 2018) — Even in the era of “there’s an app for that,” our largely tech-first culture is reclaiming timeless analog elements. Today the Paper & Packaging – How Life Unfolds® campaign unveils a new limited-edition print publication, Pod Papers Magazine, bringing podcasts to life in a way that has never been done before – in print. Complimentary copies of Pod Papers will be available exclusively in store at Barnes & Noble locations nationwide while supplies last.
“Our culture, though increasingly digital, is in the midst of a moment of reflection. For many, turning digital into analog is helping fuel inspiration and creativity,” observes Mary Anne Hansan, president of the Paper and Packaging Board. “Pod Papers is our answer to this cultural moment – it’s meant to be pored over and become a keepsake.”
Podcast listeners can now enjoy the beloved content of their favorite podcasts in a unique, visual form, providing the best of both worlds. The limited-edition magazine features content from eight popular podcasts spanning a variety of genres, including:
The special-edition issue features artwork from illustrator and author Adam J. Kurtz as well as graphic novelist Cece Bell and was created in collaboration with some of the industry’s best paper mills for a premium reader experience.
Pod Papers Magazine is brought to you by the Paper & Packaging – How Life Unfolds® campaign and its more than 50 U.S. manufacturers and importers of paper and paper-based packaging. To learn more about the Paper & Packaging – How Life Unfolds® campaign, visit www.howlifeunfolds.com
About Paper & Packaging – How Life Unfolds®
The Paper & Packaging – How Life Unfolds® campaign is an industry-funded effort from more than 50 U.S. manufacturers and importers of paper and paper-based packaging. The campaign highlights the important role paper and packaging plays in our lives, helping us accomplish our goals and keeping our goods and products safe. In 2018, the campaign introduced two brand ambassadors that literally bring paper and packaging to life through fun and recognizable animated characters that highlight paper and packaging’s timeless power and relevance in our increasingly digital world. www.howlifeunfolds.com
Contact information: Kelly Kaufman (kelly@praytellstrategy.com)
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