Penthera Publishes First Ever Manual on “How To” Buy Download Solutions for Video Service Providers

New Guide Identifies Key Factors to Consider When Implementing Mobile Video Download Solutions


NEW YORK, Jan. 30, 2019 (GLOBE NEWSWIRE) -- Penthera, the global leader in high-quality download-to-go and related mobile video software, has published “The Ultimate Guide to Buying Download,” the first-ever comprehensive how-to manual for video service providers (VSPs) looking to add mobile download solutions to their offerings.

“The Ultimate Guide to Buying Download” is a practical whitepaper, produced by Penthera’s Chief Technology Officer Josh Pressnell, that outlines the most important aspects of video download, so that VSPs can identify a download engine that fits their needs and lives up to the expectations of both provider and viewer.

The guide highlights the essentials needed in a download solution, including seamlessly tying into permissions models, competitive download speed, support for ad-supported video-on-demand (AVOD), and configurability. It also provides detailed analysis of issues pertaining to reliability and security, analytics, storage and software management, all of which must be taken into account to deliver an optimal user experience.

“Consumers are avid downloaders, using the feature to help avoid bad playback experiences. As a result, they have high expectations for download’s speed and ease of use,” said Pressnell.   “As our recent consumer behavioral research shows us, viewers are so committed that they are even willing to pay a premium for download support from video services. Yet some VSPs have been slow to meet this demand, partly because it doesn’t fit into their current product roadmap, but also because of the complexities of integrating a solution. Others have added very basic download functionality to their streaming apps and found that instead of solving viewers' problems, they have only increased user frustration. In the increasingly competitive arena of mobile video, it's important to add download, but it's just as important to do it right.  This guide is designed to help VSPs understand all of the features they should expect from a premium download solution, whether built in-house or provided by a third party.”

To download the whitepaper for free, visit info.penthera.com/guide-to-buying-download.

About Penthera
Penthera is a global software company that develops and deploys products facilitating the delivery of TV shows, movies and other video content over wireless networks to mobile devices. Led by Michael Willner, Chairman and CEO, and Dan Taitz, President and COO, Penthera’s Download2Go solution allows consumers to watch video content when they don’t have access to a suitable internet connection.

Media Contact
WIT Strategy, for Penthera
Rich Cherecwich
rcherecwich@witstrategy.com