Youngstown, OH, Feb. 27, 2019 (GLOBE NEWSWIRE) -- PeopleKeys, is a worldwide publisher of behavioral assessments, and recognized expert in behavioral analysis.  Today’s fitness coaches are discovering the connection between personality and fitness.  As a result, more trainers and coaches are looking for ways to incorporate a behavioral element. The DISC Fitness Report, developed by PeopleKeys, provides coaches with a behavioral approach for maximizing client results.

A behavioral approach to fitness keeps clients motivated to reach goals

“People are different when it comes to motivation, and motivation is the key. Keeping a client motivated and faithful to a fitness routine is just as important as the routine itself.  Knowing this information allows you to design a customized plan for each person. This approach provides health/fitness coaches and trainers the behavioral knowledge they need to connect with their clients on a deeper level,” says PeopleKeys founder and CEO, Dr. Sanford (Sandy) Kulkin. “They can build a more trusting and meaningful coach-client relationship, while gaining insight to customizing plans unique to each client in order help them reach their full fitness and wellness potential.”

Request a free sample DISC Fitness Report

Everybody wins! Fitness clients gain self-awareness for motivation and maximizing results

More than just a tool for coaches, clients also benefit from the information provided to help themselves set and reach their fitness goals. “The PeopleKeys DISC Fitness Profile is such an incredible way to connect the importance of looking inward before you try to change your outward appearance. Not every fitness routine works for every personality, so having a good grasp as to what is going to motivate your unique style is so important to long-lasting success. I highly recommend using this, along with any fitness plan, to ensure you can stay on-track and accomplish what you want to achieve,” says Ashley Logsdon, Director of Development, 48 Days and PeopleKeys DISC certified coach. Logsdon specializes in family and relationship coaching, utilizing DISC for client self-awareness.

Easy to use and understand

  • The DISC fitness assessment is online and can be completed anywhere at any time.
  • It takes about 7 minutes to complete and a full report is instantly generated.

Request a free sample of the DISC Fitness Report here or contact us at for more information.

About PeopleKeys

PeopleKeys, is recognized as an international behavioral analysis expert and leader for over 35 years. PeopleKeys has been providing DISC-based solutions to thousands of companies and millions of individuals worldwide. Their goal is to help people use people analytics to understand how behavioral analysis can enhance relationships, improve productivity, minimize conflict, and unlock the potential in today’s workforces. PeopleKeys’ behavioral courses, assessments, customizations, integrations, as well as training and consulting solutions, have been translated into over 33 languages.


Emily Miller