Dublin, March 26, 2019 (GLOBE NEWSWIRE) -- The "Global Sex Toys Market 2019-2023" report has been added to ResearchAndMarkets.com's offering.

The sex toys market will register a CAGR of about 7% by 2023.

One of the major reasons for the increased use of sex toys is increasing awareness and changing perception among users. A large variety of sex toys are available in the market, which include luxury love devices, romantic toys, and kinky play toys.

Several companies are introducing products in keeping with the growing popularity of concepts such as bondage, discipline, sadism, and masochism (BDSM). Similarly, many manufacturers are designing innovative sex toys such as those that can be worn internally.

The growing acceptance of sex toys, where they are no longer considered taboos, has enabled many couples to enhance their sexual lives with the use of sex toys such as vibrators.

Furthermore, the presence of specialty sex toy stores and online channels such as Amazon.com, Inc., are enabling people to purchase products with ease. Thus, the increasing acceptance of sex toys as well as continuous product innovations by vendors have increased the popularity of sex toys.

Rapid growth of e-commerce platforms

The booming e-commerce business has been playing a major role in the growth of the global sex toys market by ensuring the availability of a variety of these products to a widespread population. Furthermore, the rise in Internet penetration is leading to increased awareness about these products, and thereby driving online purchase.

Negative social perceptions of sex toys

Negative social perception, including risk of addiction, about sex toys is detrimental to market growth as it is discouraging customers from purchasing these products. This also makes it difficult for vendors to establish their presence in these regions as educating customers and creating awareness about the pleasure products becomes challenging.

Competitive Landscape

The market appears to be fairly fragmented and with the presence of several vendors. This market research report will help clients identify new growth opportunities and design unique growth strategies by providing a comprehensive analysis of the market's competitive landscape and offering information on the products offered by companies.

Key Players

  • Church & Dwight Co. Inc.
  • Doc Johnson Enterprises
  • LELO
  • Luvu Brands
  • Reckitt Benckiser Group PLC

Topics Covered

PART 01: EXECUTIVE SUMMARY

PART 02: SCOPE OF THE REPORT

PART 03: MARKET LANDSCAPE

  • Market ecosystem
  • Market characteristics
  • Market segmentation analysis

PART 04: MARKET SIZING

  • Market definition
  • Market sizing 2018
  • Market size and forecast 2018-2023

PART 05: FIVE FORCES ANALYSIS

PART 06: MARKET SEGMENTATION BY PRODUCT

  • Comparison by product
  • Adult vibrators - Market size and forecast 2018-2023
  • Dildos - Market size and forecast 2018-2023
  • Erection rings - Market size and forecast 2018-2023
  • Others - Market size and forecast 2018-2023
  • Market opportunity by product

PART 07: CUSTOMER LANDSCAPE

PART 08: MARKET SEGMENTATION BY DISTRIBUTION CHANNEL

  • Comparison by distribution channel
  • Retail outlets and specialty stores - Market size and forecast 2018-2023
  • Online stores - Market size and forecast 2018-2023
  • Market opportunity by distribution channel

PART 09: GEOGRAPHIC LANDSCAPE

  • Geographic comparison
  • Asia - Market size and forecast 2018-2023
  • Europe - Market size and forecast 2018-2023
  • North America - Market size and forecast 2018-2023
  • ROW - Market size and forecast 2018-2023
  • Key leading countries
  • Market opportunity

PART 10: DRIVERS AND CHALLENGES

PART 11: MARKET TRENDS

  • Increasing exposure to sex toys
  • Growing awareness of health benefits of sex toys
  • Rebranding and repositioning of sex toys industry

PART 12: VENDOR LANDSCAPE

  • Overview
  • Landscape disruption

PART 13: VENDOR ANALYSIS

  • Vendors covered
  • Vendor classification
  • Market positioning of vendors
  • Church & Dwight Co. Inc.
  • Doc Johnson Enterprises
  • LELO
  • Luvu Brands
  • Reckitt Benckiser Group PLC

For more information about this report visit https://www.researchandmarkets.com/research/lvplx6/sex_toys?w=12

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