MicroStar Logistics Expands Support for the Beer Industry, Enters Into Multi-Year Partnership with the NBWA

DENVER, May 06, 2019 (GLOBE NEWSWIRE) -- While in every industry there will be competition and competing points of view, leaders of truly great industries continuously seek to find and stand on common ground.  It is for this reason that MicroStar Logistics and the National Beer Wholesalers Association (NBWA) are proud to announce their new multi-year partnership.  Through this partnership, MicroStar will expand its advocacy of programs that benefit all of beer such as advancing quality and safety initiatives and finding ways to drive efficiencies and growth across the beer supply chain.

“For decades, MicroStar has built relationships with virtually all of our member distributors and their brewers and importers. This new partnership is a natural extension of their long-term commitment to the distributor tier of the beer industry,” said Craig Purser, NBWA’s President and CEO.  “The beer industry as a whole creates 2.23 million jobs and contributes $350 billion to our economy… it is a tremendous responsibility to protect this workforce and grow our collective economic impact.  We commend MicroStar’s ongoing effort to do their part to support the health of the entire beer industry.” 

“We know the beer industry would not be what it is today without the hard work of the thousands of independent beer distributors and the leadership of the NBWA,” said MicroStar’s President and CEO, Michael Hranicka. “We take our responsibility to the beer community seriously and are excited to expand into a more strategic role with the NBWA to advance initiatives that benefit all three tiers of this great industry.”

With this announcement, MicroStar is now a strategic partner with all three of the national beer trade organizations: the NBWA, the Brewers Association, and the Beer Institute.  Each of these pioneering organizations have built strong track records of success representing their members while finding ways to collaborate for the betterment of beer.

About the National Beer Wholesalers Association

The purpose of the National Beer Wholesalers Association is to provide leadership which enhances the independent beer distribution industry; to advocate before government and the public; to encourage the responsible consumption of alcohol; and to provide programs and services that will benefit its members.  To learn more, visit www.NBWA.org

About MicroStar

Founded in 1996 and based in the heart of Denver, Colorado, MicroStar Logistics is the leading diversified keg solutions provider. MicroStar's Keg Management division leverages its dense network of over 4 million kegs to deliver cost-effective outsourced keg management services for brewers of all sizes including the largest single brewery in the world.  MicroStar’s Quality Services division sets the benchmark for keg quality and maintains the quality and expands the lifespan of some of the largest keg fleets in the world. For additional information, visit www.MicrostarLogistics.com.   

SOURCE MicroStar Logistics

Media: Dan Vorlage, Vice President of Marketing and Business Development, 800-245-2200, info@microstarkegs.com