Global Fruit Beer Market, 2018-2019 & Forecast to 2023 - Growing Emphasis on Online Retailing of Fruit Beers

| Source: Research and Markets Research and Markets

Dublin, May 13, 2019 (GLOBE NEWSWIRE) -- The "Global Fruit Beer Market 2019-2023" report has been added to ResearchAndMarkets.com's offering.

The fruit beer market will register a CAGR of over 4% by 2023.

Vendors in the fruit beer market are increasingly trying to attract more consumers by introducing innovative type of fruit beers. The continuous increase in the number of new product launches will not only help the market vendors in improving the sales of their fruit beer but also improve their overall market share. Some vendors are also launching new fruit-flavored beers for attracting millennials owing to the growing popularity of citrus varieties of fruit beer, in turn, boosting the market growth during the forecast period.

Market Overview

Growing emphasis on online retailing of fruit beers

The growing emphasis on online retailing of fruit beers may increase the sale through online channels and thereby influence the growth of the global fruit beer market during the forecast period.

Rise in number of campaigns against alcohol consumption

The increasing campaigns against alcoholic beverage consumption may encourage consumers to reduce their intake of alcoholic beverages, including fruit beer, which will challenge market growth during the forecast period.

Competitive Landscape

The market appears to be fragmented with the presence of several market players. Vendors offering fruit beer adopt various strategies to increase their product reach among consumers, thereby increasing their sales. This market research report will help clients identify new growth opportunities and design unique growth strategies by providing a comprehensive analysis of the market's competitive landscape and offering information on the products offered by companies.

Key Topics Covered:

PART 01: EXECUTIVE SUMMARY

PART 02: SCOPE OF THE REPORT

PART 03: MARKET LANDSCAPE

  • Market ecosystem
  • Market characteristics
  • Market segmentation analysis

PART 04: MARKET SIZING

  • Market definition
  • Market sizing 2018
  • Market size and forecast 2018-2023

PART 05: FIVE FORCES ANALYSIS

  • Bargaining power of buyers
  • Bargaining power of suppliers
  • Threat of new entrants
  • Threat of substitutes
  • Threat of rivalry
  • Market condition

PART 06: MARKET SEGMENTATION BY DISTRIBUTION CHANNEL

  • Market segmentation by distribution channel
  • Comparison by distribution channel
  • Off-trade - Market size and forecast 2018-2023
  • On-trade - Market size and forecast 2018-2023
  • Market opportunity by distribution channel

PART 07: CUSTOMER LANDSCAPE

PART 08: GEOGRAPHIC LANDSCAPE

  • Geographic segmentation
  • Geographic comparison
  • Europe - Market size and forecast 2018-2023
  • North America - Market size and forecast 2018-2023
  • APAC - Market size and forecast 2018-2023
  • South America - Market size and forecast 2018-2023
  • MEA - Market size and forecast 2018-2023
  • Key leading countries
  • Market opportunity

PART 09: DECISION FRAMEWORK

PART 10: DRIVERS AND CHALLENGES

  • Market drivers
  • Market challenges

PART 11: MARKET TRENDS

  • Increasing number of M&A activities
  • Increased emphasis on marketing and advertising campaigns by vendors
  • Growing popularity of low-alcohol content fruit beer

PART 12: VENDOR LANDSCAPE

  • Overview
  • Landscape disruption
  • Competitive scenario

PART 13: VENDOR ANALYSIS

  • Vendors covered
  • Vendor classification
  • Market positioning of vendors
  • Anheuser-Busch InBev
  • Carlsberg Breweries A/S
  • Heineken N.V.
  • New Belgium Brewing Company
  • The Boston Beer Company

PART 14: APPENDIX

For more information about this report visit https://www.researchandmarkets.com/r/2s2db4

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