Source: WiseGuy Research Consultants Pvt. Ltd.

Dietary Supplements in the Age of Personalized Nutrition Market to go Through Major Transformation: WiseGuyReports

With time, the dietary supplements manufacturers have shifted their focus on promoting certain specialty ingredients that are developed keeping in mind specific health needs of the consumers, such as lutein for eye care, omega3 for heart health, among others. Moreover, rapid developments in the preparation of dietary supplements in the aspect of personalized nutrition combined with the introduction of superior drug formulation are expected to positively impact market growth. In addition, the worldwide dietary supplements market is one of the fastest expanding industries on account of evolving food habits along with a strict regulatory framework as well as the stiff competition between the industry participants.

Pune, India, May 20, 2019 (GLOBE NEWSWIRE) -- The global dietary supplements in the age of personalized nutrition market is estimated to surge at a CAGR of 6.90% during the forecast period (2017-2023), as per a report found on Wise Guy Reports (WGR).

Rising Malnutrition and Poor Health to Enhance Market Growth

With the surge in the issues related to malnutrition and poor health, the dietary supplements have gained immense prominence among those striving to overcome the said issues. The dietary supplements are consumed due to their biological benefits. They are usually inclusive of the kind of substances which benefit health such as amino acids, fatty acids, fiber, vitamins, minerals, among others.

Evolving Lifestyles to Bring Lucrative Results for the Global Market

One of the primary reasons backing the strong growth of the market includes the changing lifestyle of individuals along with the evolving food habits around the world. Also, fluctuations in the content of nutrition in the food products has affected the market to a large extent. In today’s age of personalized nutrition, dietary supplements have managed to bring about radical changes in the healthcare industry on accounts of their ability to be offered along with enhanced drug delivery system as well as improved patient care or treatment process at an individual level.

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Product Development to be the Key Trend in the Global Market

Developments in the methods of preparing the dietary supplements coupled with the processes for formulating sophisticated and high-quality drugs are considered to be the key trends in the global dietary supplements in the age of personalized nutrition market.

Herbs and Botanicals to Note Strong Demand in the Coming Years

As per product, the market is segmented on the basis of herbs & botanicals, vitamins, sports supplements, minerals, meal supplements, and others. The increasing preference for natural products, growing awareness about the preventive healthcare and the growth in the spending on health and wellness have helped the herbs and botanicals segment to achieve a formidable position in the global market.

Growing Focus on Aesthetics Makes Dietary Supplements a Hit among Women

Gender-wise, the worldwide dietary supplements in the age of personalized nutrition market is considered for male and female. As a result of increasing pressure to look good and the need to maintain weight have raised the demand for dietary supplements among the women across the globe.

Lifestyle Diseases Segment Rises at a Significant Rate

Application-wise, the segments in the global market are lifestyle diseases, genetic predispositions, inherited diseases, and others. The increasing popularity, as well as consumption of fast and processed food, has resulted in the growth of lifestyle diseases. This factor is bound to create growth opportunities for the global market in the near future.

Demand for Dietary Supplements in Tablet Form to Grow Substantially

The dosage form-based segments in the global market include tablets, powder, soft gels, capsules, liquids, and others. Easy to consume and portability are some of the appealing properties of dietary supplements in the tablet form that make them highly popular among consumers.

The Home Care Segment to Surge at a Considerable Pace

The various end users in the global dietary supplements in the age of personalized nutrition market include home care, hospitals & clinics, and others. Home care services are preferred by many consumers as they are able to self-monitor and indulge in personal care, while maintaining their health. Therefore, the home care segment is slated to expand at a considerable rate during the conjectured time frame.

At the global level, the dietary supplements in the age of personalized nutrition market has been analyzed in the key regions of Europe, Asia Pacific, the Middle East and Africa, Latin America, and North America.

Rising Disposable Income to Boost Market Growth in North America

The hike in the spending on health and wellness combined with the expanding rising disposable income levels, especially in the emerging nations, are poised to raise the position of the dietary supplements in the age of personalized nutrition market in North America. In short, the increasing preference for health and wellness products instead of luxury goods is presumed to profit the regional market in the forthcoming years.

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Burgeoning Geriatric Population to Supplement the Asia Pacific Market

The increase in the adoption rate of traditional medicine to treat various diseases has turned Asia Pacific into a highly bankable market globally. Moreover, the region is characterized by a burgeoning geriatric population, owing to which the demand for dietary supplements is strong, which in turn has led to further market expansion in recent years. In the region, India and China are the prominent exporters of dietary supplements.

Europe Market Rises backed by Availability of a Broad Range of Product Offerings

The increasing availability of a vast range of dietary supplements in various forms in Europe will help the market develop rapidly over the coming years. The increasing cases of lifestyle diseases owing to bad diets, growth in the consumption of tobacco and alcohol and less amount of physical activities are expected to elevate the market position in the region.

Leading Companies

The leading companies in the worldwide dietary supplements in the age of personalized nutrition market are Natures Product Inc., Balchem Corporation, Danone Nutricia, Amway (Nutrilite), Glanbia, Carlyle Group, Danisco, Herbalife International, Nestlé Health Science, Amway, Bactolac Pharmaceutical Inc., GlaxoSmithKline plc, Archer Daniels Midland, Bayer AG, Pfizer Inc., Abbott Laboratories, among others.

Latest Developments

April 2019 - Amway has recently launched two types of dietary supplements for children with the aim to expand their revenues in the dietary supplements market. The supplements are known as Nutrilite DHA Yummies' and have been developed with the objective of bridging the nutritional gap of vitamin D and omega-3 fatty acids in kids at the age of five years and above.

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