New York, Sept. 05, 2019 (GLOBE NEWSWIRE) -- The rising focus of manufacturers on brand protection to lower the counterfeit is driving the market for the anti-counterfeit packaging market.
The global anti-counterfeit packaging market is forecast to reach USD 248.90 Billion by 2026, according to a new report by Reports and Data. The rise in globalization has increased the level of counterfeit across the globe. Counterfeit goods include jewelry, electronic equipment, clothing, medications, and cigarettes, among others. Secure packaging is witnessing a high demand to avoid counterfeit products.
Anti-counterfeiting packaging is the action of assigning secure packaging to the product to minimize counterfeiting and infringement. The market for counterfeit products is growing across the globe, and manufacturers are working harder to combat this threat. Counterfeiting is a significant threat in many market sectors. The pharmaceutical industry is the most at risk because of the proliferation of dangerous and illegal substance used in counterfeit drugs.
Companies are adopting anti-counterfeiting packaging to prevent imitation and confirm the safety of the goods. Moreover, counterfeiting leads to reduced profitability and loss in brand value for the affected company.
North America held the largest share of 31.4% in 2018 in the anti-counterfeit packaging market. High demand from healthcare products, electronics, food and beverages, and cosmetics, is driving the growth of this market. Awareness among consumers is quickly leading to an increase in demand for transparency, which is boosting the traceability of these products. In order to cater to the rising demand, manufacturers are coming up with innovative technologies in equipment with specific functionalities for efficient identification and tracking of products.
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Further key findings from the report suggest
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Segments covered in the report:
For the purpose of this report, Reports and Data have segmented into the global Anti-Counterfeit Packaging market on the basis of technology, usage features, end-use industry, and region:
Technology Outlook (Volume: Kilo Tons; Revenue: USD Billion; 2016-2026)
Usage Features Outlook (Volume: Kilo Tons; Revenue: USD Billion; 2016-2026)
End-Use Industry Outlook (Volume: Kilo Tons; Revenue: USD Billion; 2016-2026)
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Regional Outlook (Volume: Kilo Tons; Revenue: USD Billion; 2016-2026)
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