Feminine Hygiene Products Market Size to Reach USD 31.51 Billion by 2027 | Rising Innovations in Feminine Hygiene Products is One of the Significant Factors Influencing Industry Growth, says Emergen Research

Key market participants in Feminine Hygiene Products marekt include Kimberly-Clark Corporation, Edgewell Personal Care Company, Ontex Group NV, Unicharm Corporation, Corman Spa, Hengan International Group Company Limited, the Procter & Gamble Company, Maxim Hygiene Products Inc., Kao Corporation, and Johnson & Johnson

Surrey, CANADA

Vancouver, British Columbia, March 09, 2021 (GLOBE NEWSWIRE) -- The global feminine hygiene products market is projected to reach USD 31.51 Billion by 2027, according to a current analysis by Emergen Research. Feminine hygiene products are witnessing high demand, due to development of new products. One such innovation is Nannopad, which is designed to handle the heavy flow, with other multiple functionalities. Nannopad possesses nanoparticles to assist with circulation, thereby resulting in less discomfort. The Nannogenic technology is also beneficial in purifying the pad to cause reduction in bacteria and odor. Nannopad is produced from 100.0% organic cotton.

Governments of developing nations have implemented several initiatives for promoting the usage of sanitary napkins amongst women population. For example, the Government of India is actively collaborating with several private and non-government organizations for production and distribution of cost-effective sanitary napkins. Firms such as Procter & Gamble and Kimberley-Clark are making high investments in such initiatives under their CSR activities.

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Key Highlights of Report

  • In June 2019, Unicharm Corporation, a firm involved in producing feminine hygiene products, announced the launch of Sofy COOL, a cool sanitary pad, in the market in Indian sub-continent
  • Panty liners are garnering significant traction in the market, particularly in developed regions, owing to their ability to absorb vaginal discharge, light spotting, unanticipated light period flow, staining occurring before and after periods, and post-intercourse discharge. Panty liners may be used along with sanitary pads, tampons, and menstrual cups for added protection.
  • An increase in worldwide women population is fueling the demand for feminine hygiene products. The average use of sanitary napkins by women in Asia Pacific nations, including China, Indonesia, Japan, and Singapore, is nearly 60.0%.
  • Growth of the feminine hygiene products market in North America, led by the U.S., is attributable to the rising usage of personal hygiene products amongst women, due to high cognizance pertaining to menstrual hygiene and increased product innovations.
  • Key market participants include Kimberly-Clark Corporation, Edgewell Personal Care Company, Ontex Group NV, Unicharm Corporation, Corman Spa, Hengan International Group Company Limited, the Procter & Gamble Company, Maxim Hygiene Products Inc., Kao Corporation, and Johnson & Johnson

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Emergen Research has segmented the global feminine hygiene products market on the basis of product type, usability, distribution channel, and region:

  • Product Type Outlook (Revenue, USD Billion; 2017–2027)
    • Sanitary Napkins
    • Panty Liners
    • Tampons
    • Menstrual Cups
    • Others
  • Usability Outlook (Revenue, USD Billion; 2017–2027)
    • Disposable
    • Reusable
  • Distribution Channel Outlook (Revenue, USD Billion; 2017–2027)
    • Online
    • Offline

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  • Regional Outlook (Revenue, USD Billion; 2017–2027)
    • North America
      1. U.S.
      2. Canada
      3. Mexico
    • Europe
      1. Germany
      2. U.K.
      3. France
      4. BENELUX
      5. Rest of Europe
    • Asia Pacific
      1. China
      2. Japan
      3. South Korea
      4. Rest of APAC
    • Latin America
      1. Brazil
      2. Rest of LATAM
    • Middle East & Africa
      1. Saudi Arabia
      2. UAE
      3. Rest of MEA

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Emergen Research is a market research and consulting company that provides syndicated research reports, customized research reports, and consulting services. Our solutions purely focus on your purpose to locate, target, and analyze consumer behavior shifts across demographics, across industries, and help clients make smarter business decisions. We offer market intelligence studies ensuring relevant and fact-based research across multiple industries, including Healthcare, Touch Points, Chemicals, Types, and Energy. We consistently update our research offerings to ensure our clients are aware of the latest trends existent in the market. Emergen Research has a strong base of experienced analysts from varied areas of expertise. Our industry experience and ability to develop a concrete solution to any research problems provides our clients with the ability to secure an edge over their respective competitors.

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