Dublin, Nov. 23, 2021 (GLOBE NEWSWIRE) -- The "Global Fitness App Markets, 2021-2028" report has been added to ResearchAndMarkets.com's offering.
Rising health and fitness awareness and the growing prevalence of obesity are major factors driving the global market. According to the Centers for Disease Control and Prevention, the prevalence of obesity increased from 30.5% in 1999-2000 to 42.4% in 2017-2018.
Moreover, awareness regarding obesity-related health conditions, including diabetes, stroke, heart diseases, and cancer, is increasing. This, in turn, is fueling the adoption of fitness apps to manage weight and aid weight loss.
The lockdown and social distancing norms by governments to control the spread of the COVID-19 virus have negatively impacted the gyms and fitness centers globally. However, consumers have shifted their focus to online fitness classes and apps. The total number of downloads and active users increased rapidly during the COVID-19 lockdown.
For instance, the daily active users on fitness apps increased by 24% in Asia Pacific, 11% in Europe, 8% in Americas, and 28% in the Middle East and North Africa between quarter 1 and quarter 2 of 2020. Moreover, many fitness apps are witnessing an increase in their downloads and profits. For instance, HealthifyMe, an Indian fitness app, witnessed a 30% increase in traffic and a 40% increase in revenue in April 2020.
Moreover, a rise in the number of product launches, investments, collaborations, partnerships, and mergers & acquisitions is boosting the adoption of fitness apps in the market. For instance, in March 2020, Curefit, a health and fitness company, received USD 110 million in funding from Temasek Holdings Limited.
In November 2020, Hong Kong Baptist University (HKBU) and The Chinese University of Hong Kong (CUHK) collaborated to launch MusFit Action Mobile App, which is focused on home-based exercises for elderly and middle-aged people. In December 2020, National Football League player DeMarcus Ware introduced his fitness app Driven to Win on Apple Store. The subscribers can work out with NBL players through this app. This app will be available for Android from 2021.
Fitness App Market Report Highlights
- The exercise and weight loss segment emerged as the leading type segment in 2020 with a revenue share of 54.7%
- By platform, iOS accounted for the largest revenue share in 2020. The Android segment is projected to expand at the fastest CAGR during the forecast period
- Based on the device, smartphones accounted for the largest revenue share in 2020. Wearable devices are projected to expand at the fastest CAGR during the forecast period
- North America accounted for the largest share in 2020 due to the increasing awareness regarding health and wellness, high penetration of smartphones, and availability of a large number of fitness apps
Key Topics Covered:
Chapter 1 Methodology and Scope
Chapter 2 Executive Summary
Chapter 3 Global Fitness App Market Variables, Trends, & Scope
3.1 Market Lineage Outlook
3.1.1 Parent market outlook
3.1.2 Related/ancillary market outlook
3.2 Penetration and Growth Prospect Mapping
3.3 Market Dynamics
3.3.1 Market Driver Analysis
3.3.2 Market Restraint Analysis
3.3.3 Industry Challenges
3.4 Global Fitness App Market Analysis Tools
3.4.1 Industry Analysis - Porter's
3.4.2 PESTEL Analysis
3.4.3 Major Deals & Strategic Alliances Analysis
3.5 COVID - 19 Impact Analysis
Chapter 4 Global Fitness App Market: Competitive Analysis
4.1 Recent Developments & Impact Analysis, By Key Market Participants
4.2 Company/Competition Categorization (Key innovators, market leaders, emerging players)
4.3 Vendor Landscape
4.3.1 Public Companies
4.3.1.1 Company Market Position Analysis
4.3.1.2 Company Market Ranking, By Region
4.3.2 Private Companies
4.3.2.1 Regional network map
4.3.2.2 Company market position analysis
Chapter 5 Global Fitness App Market: Type Estimates & Trend Analysis
5.1 Definitions & Scope
5.2 Global Fitness App Market: Type Market Share Analysis, 2020 and 2028
5.3 Exercise & Weight Loss
5.4 Diet & Nutrition
5.5 Activity Tracking
Chapter 6 Global Fitness App Market: Platform Estimates & Trend Analysis
6.1 Definitions & Scope
6.2 Global Fitness App Market: Platform Market Share Analysis
6.3 iOS
6.4 Android
Chapter 7 Global Fitness App Market: Device Estimates & Trend Analysis
7.1 Definitions & Scope
7.2 Global Fitness App Market: Device Market Share Analysis
7.3 Smartphones
7.4 Tablets
7.5 Wearable Devices
Chapter 8 Global Fitness App Market: Regional Estimates & Trend Analysis, By Type, Platform, and Device
8.1 Global Fitness App Market: Regional Movement Analysis
Chapter 9 Competitive Landscape
9.1 Company overview
9.2 Financial performance
9.3 Product benchmarking
9.4 Strategic initiatives
- Adidas
- Appster
- Asics America Corporation
- Azumio, Inc.
- Fitbit, Inc.
- FitnessKeeper
- Fooducate
- Kayla Itsines
- MyFitnessPal, Inc.
- Noom
- Polar Electro
- Under Armour, Inc.
- Nike
- Willow Tree, Inc.
For more information about this report visit https://www.researchandmarkets.com/r/krkcus
