United States, Rockville MD, July 26, 2022 (GLOBE NEWSWIRE) -- According to Fact.MR, a market research and competitive intelligence provider, worldwide sales of edible food paints are projected to rise at a CAGR of 4.4% from 2022 to 2032.
Edible food paint manufacturers are also offering products that are free of gluten and alcohol, to cater to the specifications of non-alcoholic and gluten-intolerant consumers. Producers of edible food paints are also working toward enhancement of color retention capacities of products, to ensure long-term results and utmost consumer satisfaction.
Demand for edible food paints is expected to rise over the coming years with diversifying needs of consumers for innovative food products for various occasions requiring high personalization and customization. Edible food paints are either used directly from the bottle or blended with various other ingredients to derive the required texture and color as per the consumer's requirements.
Edible food paints are available in various forms such as dust, sprinklers, and liquid paints. Some of the factors considered by manufacturers before they deploy edible food paints include recent market trends, competitive benchmarking, and customer preferences.
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Key Takeways From Market Study Report –
- North America leads with 28.2% share in the global edible food paints market.
- Europe holds with 23.6% share in the global market.
- Based on end use, the edible food paints market is segmented into bakery products & confectionery, gourmet foods, meat products, and others.
- The most popular finished goods of edible food paints are cakes, donuts, pies, and confectionery.
- The market for edible food paints has grown in many ways, including through innovation in the incorporation of new ingredients, applications, forms, and packaging options.
Market Developments –
New companies can focus on the introduction of innovative products as per consumer preferences, developing market trends, and competition analysis.
To maintain their market position, new enterprises are attempting to put new and more efficient business methods in place as well as provide fresh product varieties.
- BM Ingredients Europe, a German new market entrant, produces natural ingredients, herbal extracts, spice extracts, and organic colorants. This company uses fruits and vegetables to create natural food colors. Seasonal fruits and vegetables are used by BM Ingredients to improve food quality and maintain flavor. The company's food colorings are flavored strongly and contain phytonutrients and antioxidants derived from plants.
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Competitive Landscape
There are several well-established competitors in the highly competitive global edible paints market, and many of them are expected to hold a sizable portion of the market over the coming years.
The global edible paints market is extremely competitive, with the presence of several well-established players, a lot of whom are anticipated to hold a large share in the overall market, in the years ahead.
Leading players in the global market are expected to engage in different growth strategies such as new product launches in a bid to gain a competitive edge over the other players.
To obtain an advantage over other competitors, market leaders are anticipated to employ a variety of expansion methods, including the launch of new products. Alliances with new competitors may aid well-established competitors in growing their market share and clientele.
Lactips, recently, manufactured a thermoplastic pellet from milk-based protein casein, which the company claimed was biodegradable and provided resistance to different types of gases.
For instance :
- Noshi and Crayola developed a new edible fruit food paint for children to safely doodle on their meals.
Key Segments Covered in Edible Food Paints Industry Research
- Edible Food Paints Market by Form :
- Liquid Gel
- Gel Paste
- Powder
- Others
- Edible Food Paints Market by Nature :
- Chemical Edible Food Paints
- Natural Edible Food Paints
- Edible Food Paints Market by Color Type :
- Metallic Edible Food Paints
- Matt Edible Food Paints
- Pearl Edible Food Paints
- Others
- Edible Food Paints Market by End Use :
- Bakery Products & Confectionery
- Gourmet Foods
- Meat Products
- Others
- Edible Food Paints Market by Region :
- North America
- Europe
- Asia Pacific
- Latin America
- Middle East & Africa
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Fact.MR’s Domain Knowledge in Food & Beverage Division
Expert analysis, actionable insights, and strategic recommendations of the highly seasoned food and beverage team at Fact.MR helps clients from across the globe with their unique business intelligence needs.
With a repertoire of over thousand reports and 1 million-plus data points, the team has analysed the food and beverage domain across 50+ countries for over a decade. The team provides unmatched end-to-end research and consulting services.
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