Dublin, March 19, 2024 (GLOBE NEWSWIRE) -- The "North America Pay TV Forecasts 2024-2029" report has been added to ResearchAndMarkets.com's offering.
The decline in Pay TV penetration is set to be a significant trend impacting the media landscape over the next decade.
The report details that the number of Pay TV subscribers, which stood at 111 million in 2015, is expected to plummet to about 60 million by 2029. This paints a stark picture for Pay TV services in the region, as the US anticipates losing 51% of its subscribers, amounting to a reduction of nearly 49 million consumers. Canada is not immune to the trend, facing a decline of 23%, which translates to a drop of 3 million subscribers.
Key Insights from the Report:
- Pay TV Penetration: A sharp fall from 85% penetration in 2015 to a projected 43% by 2029, with the US expected to dip below the 50% mark as early as 2024.
- Subscribers Trend: A significant decline of 41 million subscribers was recorded between 2015 and 2023, with a slower reduction rate anticipated thereafter, estimating a decrease of 10 million subscribers between 2023 and 2029.
- Market Dynamics: The study offers an in-depth analysis of key factors contributing to the changing landscape of Pay TV services, including consumer behavior shifts and the competitive influence of streaming platforms.
As the market continues to evolve, this report provides essential data and analysis for industry stakeholders, media professionals, and analysts looking to understand the trajectory of the Pay TV industry in North America. The research offers an incisive look into the future of television consumption and the dynamics of subscriber activities, with projections up to the year 2029.
The addition of this extensive study to our website showcases our dedication to delivering crucial market data and insights that cater to the evolving needs of media and entertainment entities.
Companies Mentioned
- Altice
- Bell TV
- Charter
- Cogeco
- Comcast
- Cox
- DirecTV
- DISH Network
- Fios TV
- Max TV
- Rogers
- Shaw Communications
- Shaw Direct
- Telus
- U-Verse
- Videotron
For more information about this report visit https://www.researchandmarkets.com/r/2axnnn
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