Dublin, May 12, 2025 (GLOBE NEWSWIRE) -- The "Sports Hospitality Market Report 2025" has been added to ResearchAndMarkets.com's offering.
This Sports Hospitality Market report delivers an in-depth analysis of the market's key characteristics, including size, growth potential, and segmentation. It provides a detailed breakdown of the market across major regions and leading countries, highlighting historical data and future growth projections. The report also examines the competitive landscape, market share insights, emerging trends, and strategic developments shaping the market.
The sports hospitality market size has grown rapidly in recent years. It will grow from $12.04 billion in 2024 to $14.01 billion in 2025 at a compound annual growth rate (CAGR) of 16.4%. The growth during the historical period can be attributed to factors such as a rise in disposable income, increasing popularity of premium sports experiences, growing corporate investments in hospitality, an expanding global sports events calendar, and evolving fan engagement strategies.
The sports hospitality market size is expected to see rapid growth in the next few years. It will grow to $25.48 billion in 2029 at a compound annual growth rate (CAGR) of 16.1%. The growth during the forecast period can be attributed to factors such as the rising trend in digital fan engagement, increasing demand for personalized hospitality experiences, growing integration of AI and analytics in sports hospitality, expanding investments in smart stadiums, and evolving sponsorship and partnership models.
Key trends expected in this period include enhanced VIP and luxury seating experiences, advancements in immersive technologies such as AR and VR, the adoption of cashless and contactless payments, improved sustainability initiatives in sports venues, and advanced AI-driven customization of fan experiences.
The growth of fan engagement in sports is expected to drive the expansion of the sports hospitality market. For example, in 2023, the Sports Events and Tourism Association (ETA), a US-based non-profit trade association, reported that over 200 million people traveled for youth and adult amateur sports, collegiate championships, and other sporting events. As a result, the growth in fan engagement is significantly contributing to the expansion of the sports hospitality market.
Companies in the sports hospitality market are focusing on advanced innovations, such as seamless customer portals, to improve fan experiences by streamlining ticketing, VIP access, personalized services, and real-time engagement opportunities. For instance, in February 2025, Vision4Sport, a UK-based sports marketing and hospitality company, launched a new website to improve its premium sports hospitality services. The updated platform offers a smoother user experience, better navigation, and a more efficient booking process. It includes detailed event listings, exclusive hospitality packages, real-time booking options, and improved customer support. Vision4Sport provides tailored sports travel experiences, including VIP seating, luxury accommodations, and behind-the-scenes access to major events. This upgrade aims to boost customer engagement and streamline the booking process for sports enthusiasts and corporate clients alike.
In October 2024, Keith Prowse, a UK-based provider of sports hospitality packages, acquired Gullivers Sports Travel and Events International for an undisclosed amount. This acquisition strengthens Keith Prowse's offerings by enhancing its ability to provide seamless, high-end hospitality services, from booking to event execution. Gullivers Sports Travel is a UK-based company specializing in sports travel and hospitality, while Events International Ltd is a UK-based hospitality provider for sporting events and concerts.
North America was the largest region in the sports hospitality market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period.
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Report Scope
Markets Covered:
1) by Product Type: Food and Beverage; Lodging; Events; Other Product Types
2) by Channel: Events at Venue; Official Hospitality Packages; Secondary Market Platforms; Hospitality Marquees and Boxes; Hotel Packages; Other Channels
3) by Technology: Mobile Applications; Augmented Reality (AR); Data Analytics; Virtual Reality (VR); Contactless Solutions
4) by End-User: Individual Consumers; Corporations; Sports Organizations; Event Management Companies
Subsegments:
1) by Food and Beverage: in-Stadium Catering; VIP Dining Packages; Concession Stands; Hospitality Suites Catering; Themed Sports Bars and Restaurants
2) by Lodging: Sports-Themed Hotels; Luxury Accommodations For Athletes and Fans; Team and Staff Accommodations; Event-Based Lodging Packages; Fan Villages and Temporary Lodging
3) by Events: Corporate Hospitality Packages; VIP and Premium Seating Experiences; Athlete Meet-and-Greet Events; Sports Tournaments and Fan Engagement Events; Pre-Game and Post-Game Hospitality
4) by Other Product Types: Sports Travel and Tour Packages; Merchandise and Memorabilia Experiences; Exclusive Club Memberships; Training Camps and Sports Clinics
Key Companies Profiled: Sodexo Group; Delaware North; Creative Artists Agency; IMG Worldwide LLC; ATPI Ltd.
Time Series: Five years historic and ten years forecast.
Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita.
Data Segmentation: Country and regional historic and forecast data, market share of competitors, market segments.
Key Attributes
| Report Attribute | Details |
| No. of Pages | 175 |
| Forecast Period | 2025-2029 |
| Estimated Market Value (USD) in 2025 | $14.01 Billion |
| Forecasted Market Value (USD) by 2029 | $25.48 Billion |
| Compound Annual Growth Rate | 16.1% |
| Regions Covered | Global |
The companies featured in this Sports Hospitality market report include:
- Sodexo Group
- Delaware North
- Creative Artists Agency
- IMG Worldwide LLC
- ATPI Ltd.
- Legends International
- Wasserman
- Dorna Sports
- Octagon
- Sportfive
- RK Sports Hospitality
- Keith Prowse
- On Location Experiences
- Byrom
- QuintEvents
- STH Group
- RTR Sports Marketing Ltd.
- Hospitality Finder
- White Label Hospitality
- DTB Sports Hospitality and Event Management Limited.
For more information about this report visit https://www.researchandmarkets.com/r/f7bl7e
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