Sports Hospitality Market to Soar: $12.04B in 2024, Reaching $13.93B in 2025

Key market opportunities in sports hospitality include tapping into rising demand for digital fan engagement, personalized experiences, and AI integration. Companies should leverage expanding global sports events, smart stadium innovations, and immersive tech like AR/VR to enhance fan loyalty and corporate investments.


Dublin, Dec. 08, 2025 (GLOBE NEWSWIRE) -- The "Sports Hospitality Market Report 2025" has been added to ResearchAndMarkets.com's offering.

The global sports hospitality market is set to experience significant growth, with projections indicating an increase from $12.04 billion in 2024 to $13.93 billion in 2025, reflecting a CAGR of 15.7%. This upward trend persists with the market poised to reach $25.09 billion by 2029 at a CAGR of 15.8%. During the forecast period, growth is driven by digital fan engagement, personalized hospitality demand, AI integration, and investments in smart stadiums.

Key trends influencing the market include advanced VIP seating, immersive AR/VR technologies, contactless payments, and sustainability initiatives. However, the market faces a slight projected growth rate reduction due to U.S. tariffs impacting luxury goods costs, affecting sports hospitality operators' margins globally. Strategies are being adapted to navigate these shifts.

Fan engagement is a crucial growth driver, enabled by digital innovations and social media, enhancing fan-team interactions. In 2023, the Sports Events and Tourism Association noted over 200 million attendees at diverse sports events, highlighting this dynamic market's potential. Companies are leveraging seamless customer portals, exemplified by Vision4Sport's 2025 launch, streamlining ticketing and enhancing user experiences.

Keith Prowse's acquisition of Gullivers Sports Travel and Events International in October 2024 further strengthens its premium offerings. This move signifies an industry trend towards consolidating high-end hospitality services, enhancing market competitiveness.

Leading players include Sodexo Group, Delaware North, IMG Worldwide LLC, Legends International, Wasserman, Dorna Sports, and Keith Prowse, among others. North America led the market in 2024, while Asia-Pacific is expected to record the fastest growth. Key regions covered are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, and Africa, with countries like the USA, Japan, and Germany playing significant roles.

The market encompasses revenues from luxury experiences like VIP seating, exclusive catering, and tailored event experiences. These are facilitated by technologies such as mobile apps and augmented reality, reaching diverse audiences, including corporations and sports organizations.

Despite global trade tensions affecting sectors like recreation, the sports hospitality market continues to evolve, seeking alternatives through local sourcing and tariff exemption advocacy for essential goods. The comprehensive market report offers detailed statistics, competitive insights, and strategic recommendations to navigate the dynamic sports hospitality landscape.

The Sports Hospitality Global Market Report 2025 is an indispensable resource for strategists, marketers, and senior management aiming to understand the dynamic landscape of the sports hospitality market. Experiencing significant growth, this sector is poised to reshape the hospitality industry, driven by evolving trends and market forces influencing the next decade and beyond.

Reasons to Purchase:

  • Access a comprehensive global view by covering 15 different geographies.
  • Evaluate the influence of critical macro factors such as geopolitical tensions, trade policies, post-pandemic supply chain adjustments, inflation, and regulatory changes.
  • Craft regional and national strategies using localized data assessment.
  • Pinpoint lucrative growth segments for potential investment.
  • Gain a competitive edge by leveraging forecast data and market trends.
  • Benchmarks against leading competitors with accurate market share data.
  • Supports both internal and external presentations with reliable, high-quality data and analysis.
  • The report is regularly updated with the latest data and comes with an Excel data sheet for easy analysis.

Key Attributes:

Report AttributeDetails
No. of Pages250
Forecast Period2025 - 2029
Estimated Market Value (USD) in 2025$13.93 Billion
Forecasted Market Value (USD) by 2029$25.09 Billion
Compound Annual Growth Rate15.8%
Regions CoveredGlobal


Companies Featured

The companies featured in this Sports Hospitality market report include:

  • Sodexo Group
  • Delaware North
  • Creative Artists Agency
  • IMG Worldwide LLC
  • ATPI Ltd.
  • Legends International
  • Wasserman
  • Dorna Sports
  • Octagon
  • Sportfive
  • RK Sports Hospitality
  • Keith Prowse
  • On Location Experiences
  • Byrom
  • QuintEvents
  • STH Group
  • RTR Sports Marketing Ltd
  • Hospitality Finder
  • White Label Hospitality
  • DTB Sports Hospitality and Event Management Limited.

For more information about this report visit https://www.researchandmarkets.com/r/j69tfe

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Sports Hospitality Market

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