DUBLIN, Ohio, Sept. 21, 2026 (GLOBE NEWSWIRE) -- A performance beverage brand backed by professional athletes in the NFL and MLB has scaled from 80,000 cases to over 2 million cases with EASE Logistics (EASE) managing its warehousing, fulfillment and distribution. During this growth stage, the brand has not missed a single retail delivery window across its customer base.
When the brand entered its first year, it had limited logistics infrastructure in place. EASE stepped in to build that foundation, supporting a growth plan that spanned national retail chains, e-commerce, direct-to-consumer channels and professional sports stadiums.
"A warehouse built for last year's volume cannot handle next quarter's order," said Keith Brown, VP, Warehouse and Control Tower Operations, EASE Logistics. "We built this network so the brand could add a retail partner or a new channel without touching what already worked. It is due to this level of innovative thinking and implementation that the company was able to move this fast."
EASE located capacity close to the brand's production facility to cut first-mile delays. The company then added a hybrid capacity model, blending its own fleet with brokerage support, so volume spikes did not force a facility overhaul. Channel-specific fulfillment ran in parallel across retail, Amazon and stadium deliveries. In addition, real-time inventory tracking protected the brand's short shelf-life product through last-minute order changes.
As a result, manufacturing continuity never broke. Retail delivery windows also held steady during the brand's largest national launches to date. EASE maintained delivery precision through large-scale retail launches and national marketing campaigns. By aligning production with warehousing, long-haul delays were eliminated, reducing spoilage, cutting waste, and ensuring every order arrived on time and in spec.
"We build our warehouse network to grow with our clients," said Peter Coratola Jr., President, CEO and Founder, EASE Logistics. "This brand needed to move from 80,000 cases to 2 million, and our infrastructure was ready before they needed it."
EASE's Ohio-based warehouse network spans almost 400,000 square feet across two facilities, with lease options starting at 5,000 square feet. The company also maintains inventory accuracy above 99% through real-time tracking and proactive reconciliation. Its facilities carry FDA certification for food, beverage and other compliance-sensitive verticals.
To learn more about how EASE Logistics supported this brand's growth, visit the full case study here.
About EASE Logistics
EASE Logistics is one of the largest privately held logistics companies in Columbus, Ohio. Founded in 2014 by Peter Coratola Jr., EASE has grown into a nationally recognized logistics provider known for its innovation, service and proprietary technology. The company is an eight-time Inc. 5000 honoree and was named the No. 1 transportation company on Fortune's 2023 list of America's Most Innovative Companies. For more information, visit www.easelogistics.com.
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LeadCoverage
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