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June 27, 2019 12:09 ET | Source: Operative, Inc.

Mediaocean and Operative Announce Pilot for Buyers and Sellers

NEW YORK, June 27, 2019 (GLOBE NEWSWIRE) -- Mediaocean and Operative have announced the next step in their partnership to create an integrated and electronic buying and selling process for agencies...
July 09, 2018 11:00 ET | Source: Operative, Inc.

Operative Launches “Premium at Scale” Initiative To Accelerate Path For Media Companies To Manage Multi-Channel Media

NEW YORK, July 09, 2018 (GLOBE NEWSWIRE) -- As premium content continues to differentiate its value to advertisers relative to other media options, buyers are increasingly wanting to simplify how...