Latest News and Press Releases

Want to stay updated on the latest news?

Sign into Reader Account Create Reader Account

May 21, 2026 07:00 ET | Source: Medifast

The Human Layer in Weight Management: What OPTAVIA's Coaching Model Is Built to Do

OPTAVIA's coach-guided model delivers up to 10x more weight loss and 17x more fat loss than self-directed weight management, per peer-reviewed RCT.
May 21, 2026 07:00 ET | Source: Medifast

Weight Loss Coaching vs. App-Only Programs: What Published Research Shows About Long-Term Outcomes

OPTAVIA, backed by 18 RCTs, shows coach-guided weight loss delivers up to 10x more weight loss and 17x more fat loss than app-only programs.
May 15, 2026 13:00 ET | Source: Medifast

Peer-Reviewed Research Shows Structured Meal Replacement Programs Support Visceral Fat Reduction and Lean Mass Preservation

Peer-reviewed research shows OPTAVIA's structured meal replacement program reduces visceral fat 14% and preserves 98% lean mass over 16 weeks.