In 2010, consolidated revenues totalled DKK 6,892 million, matching a strong growth rate of 21% of which acquisitions account for approx. 5 percentage points. The effect of exchange rate fluctuations was 4%.
The business activities Hearing Devices, Diagnostic Instruments and Personal Communication generated organic revenue growth rates of 12%, 9% and 9%, respectively. However, if we only look at wholesale of hearing aids, the Group generated an organic growth rate of 15%.
In 2010. the Group generated operating profits (EBIT) in the amount of DKK 1,430 million and a net profit of DKK 988 million. Both EBIT and the net profit have gone up by as much as 24%.
The reported profit ratio (EBIT margin) in 2010 rose by 0.5 percentage point to 20.7%. However, after adjustment for a number of circumstances, including currency factors, the Otix Global acquisition and an employee share ownership plan, the consolidated profit margin was almost 2 percentage points higher.
In 2011, the Group foresees considerable growth in revenues and earnings. If we disregard the acquisition of Otix Global, we thus expect a handsome double-digit growth rate in operating profits (EBIT) and a continued rise in the profit ratio compared with 2010.