* Change in segments
* Change in geographical break down
* EBITA replaces EBITDA
As of January 1, 2010, Ericsson (NASDAQ:ERIC) will report the following
segments: Networks, Global Services, Multimedia, Sony Ericsson and ST-Ericsson.
The only change compared to previous years is that Network Rollout is now
included in Global Services instead of Networks. All other segments are
unchanged. With this change the external reporting is aligned with the new
internal reporting structure.
As of January 1, 2010, the geographical reporting structure is changed. Instead
of five geographical areas, ten regions will be reported which mirrors the new
internal geographical organization. A part called "Other" will also be reported,
consisting of business not reported in the geographical structure, e.g. embedded
modules, cables, power modules as well as intellectual property rights and
licenses.
In 2009, Ericsson reported top 15 countries. As of January 1, 2010, top five
countries will be reported.
As of January 1, 2010, EBITA for segments will be reported. EBITA is defined as
earnings before interest, tax, amortizations and write-downs of
acquisition-related intangibles. Previous years, Ericsson has reported EBITDA.
The shift to EBITA is done to better reflect the underlying business.
Numbers for 2009 have been restated accordingly.
The layout of the interim reports has been changed. As of the first quarter
2010, the first page of the report will not have bullets in the beginning.
Instead, the first page will start with CEO comments, followed by the ordinary
summary of key indicators.
Segments as of January 1, 2010:
Networks
Global Services
Of which Network Rollout
Of which Professional Services
Of which Managed Services
Multimedia
Sony Ericsson
ST-Ericsson
Regions as of January 1, 2010:
North America
Latin America
North Europe and Central Asia
Western and Central Europe
Mediterranean
Middle East
Sub-Saharan Africa
India
China and Northeast Asia
South East Asia and Oceania
Other
Notes to editors:
Our multimedia content is available at the broadcast room:
www.ericsson.com/broadcast_room <http://www.ericsson.com/broadcast_room>
Ericsson is the world's leading provider of technology and services to telecom
operators. Ericsson is the leader in 2G, 3G and 4G mobile technologies, and
provides support for networks with over 2 billion subscribers and has the
leading position in managed services. The company's portfolio comprises mobile
and fixed network infrastructure, telecom services, software, broadband and
multimedia solutions for operators, enterprises and the media industry. The Sony
Ericsson and ST-Ericsson joint ventures provide consumers with feature-rich
personal mobile devices.
Ericsson is advancing its vision of being the "prime driver in an
all-communicating world" through innovation, technology, and sustainable
business solutions. Working in 175 countries, more than 80,000 employees
generated revenue of SEK 206.5 billion (USD 27.1 billion) in 2009. Founded in
1876 with the headquarters in Stockholm, Sweden, Ericsson is listed on OMX
NASDAQ, Stockholm and NASDAQ New York.
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FOR FURTHER INFORMATION, PLEASE CONTACT
Ericsson Corporate Public & Media Relations
Phone: +46 10 719 69 92
E-mail: media.relations@ericsson.com <mailto:media.relations@ericsson.com>
Ericsson Investor Relations
Phone: +46 10 719 00 00
E-mail: investor.relations@ericsson.com <mailto:investor.relations@ericsson.com>
UPCOMING EVENTS
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Ericsson Business Innovation Forum, Shanghai, China, May 17-18
For more information please contact the Ericsson Media Relations Team.
<http://www.ericsson.com/ericsson/press/contacts/press.shtml>
Ericsson discloses the information provided herein pursuant to the Securities
Markets Act and/or the Financial Instruments Trading Act. The information was
submitted for publication on April 21 at 16.00 CET.
[HUG#1406476]
