- Electronic Table Games Innovator Adds Duo of 30-Year Veterans, Ian Setterfield and Steve Venuto, as Western and Eastern Region Sales Executives Respectively
- Latest Changes to Sales Structure Follows Announcement to Utilize Global Network of TCSJOHNHUXLEY
SPOKANE, Wash., July 15, 2011 (GLOBE NEWSWIRE) -- DigiDeal™ Corporation, gaming industry innovator in electronic table games, announced the appointment of two industry executives to newly created key sales positions. Ian Setterfield has joined the company as Western U.S. Territory Sales Manager and Steve Venuto has been named Eastern U.S. Territory Sales Manager, responsible for all sales and growth management within their regions.
The appointments are part of the expansion of the company which pioneered in the now fast growing segment of electronic table games with concepts for both "slots-only" venues as well as for bringing new games, technology and efficiencies to traditional table casinos. In early June, the company announced a distribution agreement to utilize the global network of TCSJOHNHUXLEY for specific regions. According to DigiDeal co-founder and President, Michael Kuhn, "Both announcements underscore our continuing commitment to developing and strengthening a presence not only in the domestic market but across the gaming world."
As the newly appointed principal Western Sales Manager, Ian Setterfield will provide extensive expertise in a diversity of casino entertainment products as well as in a range of key regions including the strategic western markets from Nevada, California, Oregon, Idaho and much of western Canada. With a career spanning 30 years, Setterfield has worked for a number of top gaming suppliers in the industry including WMS, Aristocrat Technologies and most recently, Aruze Gaming America, Inc.
Steve Venuto will bring to his key position as Eastern Sales Manager expertise spanning both the operator and supplier sides of the business, all focusing on the East Coast of the country. Venuto began his gaming career on table games in 1981 at Bally's Park Place in Atlantic City and eventually held the position of Director of Tables Games and Administration at the Showboat Casino. He continued to develop his in-depth relations with the East Coast market with his two latest positions, as a sales executive with Shuffle Master Gaming and Aruze Gaming America, Inc.
"Having Steve and Ian lead our sales efforts is a clear boost for our organization," concludes Kuhn. "We expect to gain significant ground in the marketplace due to their extensive sales experience and track records in gaming. This will only strengthen our ability to showcase the innovation and flexibility we have to offer to a growing industry."
DigiDeal Corporation
More than a decade after receiving the first of a now strong portfolio of patents, DigiDeal, headquartered in Spokane Valley, Washington is a driving force in transforming the table game industry. The privately-held company offers products designed to meet requirements for slots-only venues as well as for traditional hosted and non-hosted automatic table game environments.
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