Adaptly Named an Initial Snapchat Partner NEW YORK, June 13, 2016 (GLOBE NEWSWIRE) -- Today, Adaptly was announced as a Snapchat Partner. The company will integrate Snap Ads into its media buying technology and will begin running campaigns...

New Digital Advertising Study Finds That Sequencing Ads, Taking Individual Consumers Down the Marketing Funnel, Achieves Better Outcomes Than Sustained Call-to-Action Message NEW YORK, July 15, 2014 (GLOBE NEWSWIRE) -- A new study by Adaptly, Facebook and lifestyle website Refinery29 has found that in digital advertising, sequencing ads that take individual consumers down...