EDO, Inc. Announces Industry-First AVOD Ad Intelligence Offering
March 16, 2021 09:00 ET | EDO
New solution marks first-of-its-kind measurement of advertising activity on major advertising-based streaming platforms Secures strategic partnership with Spanish-language content giant Univision...
Super Bowl LV Advertising Scored Big with Consumers
February 08, 2021 08:00 ET | EDO
NEW YORK, Feb. 08, 2021 (GLOBE NEWSWIRE) -- For the sixth year running, advertising data, measurement, and analytics software company EDO, Inc. has scored all of the Super Bowl ads to reveal which...
EDO Launches Ad EnGage, the Industry’s First User-Directed TV Ad Insights Platform to Make TV Advertising More Effective for Brands, Agencies, and Networks
September 17, 2020 09:00 ET | EDO
NEW YORK, Sept. 17, 2020 (GLOBE NEWSWIRE) -- EDO Inc., the data, measurement, and analytics company, today announced the launch of its new Ad EnGage platform. The platform is the industry’s first...
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EDO Releases First-of-Its-Kind Engagement Tracker for Streaming Originals
June 25, 2020 12:00 ET | EDO
NEW YORK, June 25, 2020 (GLOBE NEWSWIRE) -- EDO, the data, measurement, and analytics company, today announced the beta launch of its Entertainment EnGage (EEG) product, a solution that leverages...