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June 25, 2026 10:07 ET | Source: FireFly Robotics

FireFly Automatix Rebrands as FireFly Robotics, Signaling a Strategic Focus and Emphasis on its Core Identity as a Robotics Innovator

FireFly Automatix rebrands as FireFly Robotics, Inc., reflecting its identity as a robotics innovator in AI-supported autonomous turf management.
January 29, 2026 09:00 ET | Source: FireFly Automatix

FireFly Automatix Recognized with 2026 SFMA Innovative Award for its AMP-L100 Robotic Mower

FireFly Automatix received the 2026 Innovative Award from the Sports Field Management Association for its electric robot technology for turf managers.